UK advertising spend has recorded its strongest second quarter and first half since 2014, according to Advertising Association/WARC Expenditure Report data published today. Here, industry bosses weigh in on the findings.
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The CEOs of all three companies will sit on a single panel on the first morning of the event, chaired by Mediatel’s editor at large, Dominic Mills.
UK advertising spend has had its strongest second quarter since 2014, with adspend during Q2 2018 up 6.4% year-on-year (YoY) to £5.6bn.
The campaign involves creating and distributing reactive ad copy in print and in line with the day’s news agenda across The Sun and The Times.
The partnership, titled Flourish, will see Vizeum open the doors of the festival to 25 young people currently outside of the industry, who are looking to get their first step on the media ladder.
WPP’s Wunderman UK has appointed Niki Foteinopoulou as lead data scientist, continuing to strengthen its data and analytics team.
10 questions. 5 word answers. 60 seconds with a MAD//Fest speaker. This week: Direct Line’s Marketing Director, Mark Evans.
Magic Radio is set to take the entire radio station to Paris where the upcoming film is mainly set, and will be broadcasting live links from the world premiere during Drivetime with Richard Allison.
Maddie Armitage will be joining Dentsu Aegis Network as chief data officer for the UK & Ireland.
The winner will have the option of locating its business with Fetch at its Shoreditch HQ and receive a package of managerial support, mentoring and training.
