Charlotte Tilbury’s director of digital discusses the make-up brand’s ‘experimental’ digital strategy and why mood-targeting is going to open up doors for advertisers.

To explain why TV endures so successfully, Newsline spoke with Ian Mecklenburgh, a strategy consultant and former director for Sky and Virgin Media.

Exterion Media’s UK MD discusses data obstacles, the importance of finding the right talent, and whether science and art are truly ready to tie the knot.

As a bombshell report reveals US advertising agencies run rebate schemes to pad profits, Brian Jacobs and Bob Wootton assess the damage – and investigate what it means for the UK market

The UK’s Joint Industry Committee for Web Standards (JICWEBS) has produced recommended guidelines for products that aim to measure the viewability of online video.

Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.

Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.

Having spent the last two decades at ISBA, Wootton joins with immediate effect to assist with service and product development.

Julia Burton Brown joins from Axel Springer-owned publisher Aufeminin, where she also led the international sales offering.

A new Magnetic and Millward Brown study found that magazine media delivers a 1.15% increase in salience.