Shared risk, shared reward – should newsbrands be working in partnerships to ensure their survival?
ARCHIVE ▸ The Media Leader Staff
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
The latest Mediabug report from Decipher shows that low-cost devices like Amazon Fire Stick, Roku and Google Chromecast are having a much bigger effect than in the past.
£15 million worth of cuts to the BBC’s online output will be made over the next 12 months following a review that started last year.
April was a tough month for the terrestrial channels, who all saw revenue fall compared to last year.
VivaKi’s Danny Hopwood discusses how ad technology and an influx of data is impacting the traditional agency structure.
4C’s Volker Ballueder discusses how ad-syncing can enhance brand creative, the challenges it currently faces, and what we can expect the market to look like a year from now.
Media agencies were never supposed to be data management or analytics businesses – should they even try? Media iQ’s Stewart Easterbrook discusses in this video interview.
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
The Government has eased off its plans, but could instead force the broadcaster to pay a dividend to the Treasury, sell a minority stake, or introduce National Audit Office scrutiny of Channel 4’s accounts.
