Google has generated more advertising revenue than ITV1 between July and September this year, according to analysis by The Times newspaper.Looking at both companies results, Google generated £327 million in advertising in the quarter, compared with an estimated £317 million for all of ITV1 across the UK during the same three-month period.It is the first… Continue reading Google’s Ad Revenue Overtakes ITV1’s For The First Time

When you are introduced as “sexy and brilliant” you have a lot to live up to, but Nathalie Schwarz, Channel 4’s director of radio and chairman of the 4Digital Group, did a fine job of enthusing the audience at the RAB’s Radio 3.0 conference this morning, as she updated them on the offerings, implications and… Continue reading Schwarz Bangs The “Sexy Radio” Drum…To Good Effect

On his first day as chairman of GCap Media, Richard Eyre told a large audience at the RAB’s Radio 3.0 conference in London why he has come back into radio.Eyre did a fine job of treading lightly between this new role and his chairmanship of the IAB, as he emphasised the complimentary natures of radio… Continue reading Eyre Eases Back Into Radio

Virgin Media is to begin carrying advertising on its VoD service and EPG next year.According to reports in the trade press, chief executive of the company’s content division, Malcolm Wall, has said that testing is underway for pre-, mid- and post-roll ads to be placed in the content on the VoD service.Other advertising models are… Continue reading Virgin Media To Carry Advertising On VoD And EPG Services

Interpublic has announced that its third quarter 2007 revenue has reached $1.56bn, compared to $1.45 billion the same period a year ago, whilst its revenue for the first nine months of 2007 was $4.57 billion, compared to $4.31 billion in 2006. Organic revenue increased 5.7% compared to the third quarter of 2006, due to higher… Continue reading Interpublic Announces Q3 Results

The start of October saw ZenithOptimedia forecast that UK television adspend will see modest growth of 0.5% this year, moving towards 2% growth in 2008. It added that it expects UK Radio adspend to grow year on year by 1.7% in 2007, with Newspaper spending expected to fall by 1.8% in 2007, compared with a… Continue reading INSIGHTanalysis: Media Healthcheck – October 2007

Almost 14% of TV households in the US are equipped with an HDTV set and HD tuner capable of receiving signals in high definition, whilst more than 11% are equipped with an HDTV and HD tuner and receive at least one HD network or station, according to the Nielsen Company. Los Angeles has the highest… Continue reading Almost 14% Of US Households Are HD Enabled

CBS Outdoor is to launch an interactive version of the London Underground Tube map to provide advertisers with a unique planning tool to help identify the different types of consumers that use each of the stations.The new map, titled ‘The People’s Map of London’ www.talk2london.com, has been developed to accompany CBS Outdoor’s GMap system that… Continue reading CBS Outdoor Launches Interactive Tube Map Planning Tool

Emap is to launch a major marketing campaign in the New Year for the launch of its new Liverpool-based talk radio station, City Talk.Integrated marketing agency Ampersand has been appointed to handle the push, which will include outdoor and print advertising. The agency has also designed City Talk’s logo.Emap has met with a number of… Continue reading Launch Of New Emap Radio Station To Be Backed By Major Marketing Campaign

ITV1’s schedule is to be relaunched next year, according to executive chairman, Michael Grade, who was speaking at the MediaGuardian Changing Broadcast summit in London today.“We have been planning for a year to relaunch ITV1’s schedule next year,” he said. “We have been desperately trying to keep this a secret, but hopelessly. This is a… Continue reading Michael Grade Reveals Major Schedule Relaunch For ITV1