Four years after the internet bubble burst, online retailing is set to be the fastest growing area of retailing this Christmas, for the second year in a row. US research company, comScore Networks, has forecast that online sales for November and December this year – excluding travel sales and auction sites – will grow between… Continue reading US Online Shopping To Reach $66bn In 2004
ARCHIVE ▸ The Media Leader Staff
Emap Advertising has secured a deal to promote Buena Vista International’s latest film release, Ella Enchanted, with a three month cross-media campaign.The six-figure campaign, brokered by Carat, will centre around the creation of a bespoke magazine, Enchanted Teen, to be given away free with more than 200,000 copies of flagship pop gossip and music fortnightly… Continue reading Emap To Create Bespoke Magazine For Film Promotion
NewsLine editor Gareth Jones will write his last headline today, as he leaves MediaTel Group for the heady heights of magazine journalism.Gareth’s departure brings to an end over three years of dedicated news gathering for MediaTel, two years of which were spent as head honcho of the NewsLine team.Assistant editor James Holland will now step… Continue reading NewsLine Editor Bows Out After Three Years
Leading digital radio consortium MXR Digital has brokered a deal with radio manufacturer Pure Digital to give away a seasonal digital radio each day until Christmas Eve, creating what it claims is the first digital advent calendar and aiming to boost sales of digital receivers in the run up to Christmas.In two separate promotions, from… Continue reading Pure To Boost Radio Sales With Advent Calendar
Channel 4 has outlined its vision for the future, calling on Ofcom to provide partial public funding to ensure its continued existence in a digital-only television environment. The broadcaster’s plans to increase its public service broadcasting with funding from the Government were detailed in a written submission to the consultation process for Phase 2 of… Continue reading Channel 4 Outlines Public Funding Proposals To Ofcom
Viacom Brand Solutions has appointed Nick Bampton as its new managing director, replacing Paul Curtis, who left unexpectedly to join Sky Media.Bampton, previously sales director at the multi-channel sales house, stepped up to fill in for Curtis on a temporary level last month. However, he will now take up the position on a full time… Continue reading VBS Confirms Bampton As New Managing Director
Emap Advertising has secured a deal to promote Buena Vista International’s latest film release, Ella Enchanted, with a three month cross-media campaign.The six-figure campaign, brokered by Carat, will centre around the creation of a bespoke magazine, Enchanted Teen, to be given away free with more than 200,000 copies of flagship pop gossip and music fortnightly… Continue reading Emap To Create Bespoke Magazine For Film Promotion
Approximately 100,000 copies of January’s FHM magazine will literally vibrate off the shelves as part of an innovative deal to promote Gillette’s new M3 micro-pulsating razor.The ground breaking six-figure promotion, put together by Emap Advertising and MindShare, will see a bespoke tip-on fitted to special copies of the monthly men’s lifestyle title, entitling readers to… Continue reading FHM Creates Buzz For Gillette Promotion
The Government may have to spend up to £400 million helping the most vulnerable members of society upgrade to digital television when the analogue signal is turned off in 2012.A report published yesterday by the Ofcom Consumer Panel suggests that between £250 million and £400 million will need to be invested in a ‘practical support… Continue reading Government Could Face £400m Bill For Digital Switchover
Quantum Business Media, publisher of Media Week and Press Gazette has been put up for sale with an estimated price tag of £30 million.According to a report in this morning’s Times, the publisher is to be sold to the highest bidder by its venture capitalist owner, ABN Amro Capital, following several takeover offers in recent… Continue reading Media Press Publisher To Go Under The Hammer
