The BBC committee reviewing the future of its commercial arm, Worldwide, may consider floating a stake on the stock market, according to reports. According to The Independent On Sunday, as expected, the group has primarily been discussing how to set up joint ventures for its publishing, distribution and channel arms, which would allow the Corporation… Continue reading BBC Considering Flotation Of Worldwide Arm
ARCHIVE ▸ The Media Leader Staff
Freeview, the BBC backed free-to-air digital television service, will be the fastest growing platform until 2005, according to new research, however, this will not be enough to knock Sky from the top-spot as the most dominant force in the UK multichannel television market. Continental Research’s Autumn 2004 Digital TV Report said that over the next… Continue reading Sky On Track To Reach Murdoch’s Target Of 8m Homes By 2005
The number of people visiting the cinema is expected to grow by 3.1% to 8.5 billion this year, while box office admissions increase by 4.7% to $22.8 billion, says a new report from Informa Media Group. According to the 7th edition of the Global Film: Exhibition & Distribution report, the number of new blockbusters has… Continue reading Global Cinema Recovery Expected In 2004
The viewing habits of older consumers look set to change considerably over the next few years as they continue to embrace multi-channel television, according to new research from ZenithOptimedia. The wide-ranging study into the media consumption habits of the over fifties shows that golden oldies are emerging as enthusiastic consumers of multi-channel television thanks to… Continue reading Older Viewers Embrace Multi-Channel Television
MediaCom has maintained its position as the UK’s number one individual media buying agency with a 5.5% increase in billings to £640 million for the twelve months to July, according the latest figures compiled by Nielsen Media Research.The Grey Global-owned agency, which was recently voted the most admired by media owners for its professionalism and… Continue reading MediaCom Still Number One In Terms Of Billings
All UK national radio stations saw their audiences decline this summer as listeners switched off in their thousands, according to the latest electronic measurement survey from GfK.The unofficial listening figures reveal a particularly disappointing performance for GWR’s flagship Classic FM, which saw its weekly reach decline by more than 23.5% year on year to just… Continue reading UK National Radio Stations See Weekly Reach Decline
ITV has renegotiated a new multi-million pound deal with two of its biggest entertainment stars, Anthony McPartlin and Declan Donnelly, to keep the comedy duo exclusively on the network for the next three years.ITV has had an exclusive relationship with Ant and Dec for the last four years, during which time they have presented a… Continue reading ITV Secures Ant And Dec For Next Three Years
Over sixty percent of Britain’s population respond to newspaper adverts placed in the regional press, with the majority of consumers preferring to spend their money close to home, according to far-reaching new research by the Newspaper Society.Consumers’ Choice V, a national survey by TNS Media, looked at lifestyle, buying habits and the role of the… Continue reading Consumers Respond Positively To Regional Advertising
Metro International has extended its deal with British Airways to promote London as a tourist destination after the previous campaign prompted a 49% increase in flight bookings to the UK capital.The renewed deal will see British Airways increase its advertising investment with the Swedish-based fee-sheet publisher by 150% throughout 2004. Activity will also be extended… Continue reading Metro Extends Advertising Deal With British Airways
Local newspaper publisher Newsquest Media has announced the appointment of Roger Green as managing director of the company’s Digital Media department, giving him responsibility for the online operations of the UK’s second largest regional newspaper publisher.Green joined Newsquest on 20 September having previously been managing director of Emap Online, a position he held for five… Continue reading Newsquest Brings New Internet Boss Online