BBC chairman Michael Grade has reinforced the BBC’s commitment to creating a vibrant interactive television market, pledging to work more closely with the industry as a whole in order to create more diverse services for viewers.Speaking at the Interactive TV Show Europe in Barcelona, Grade stated that the BBC has “a duty” to invigorate the… Continue reading BBC Pledges Continued Commitment To Interactive TV

BBC Gardeners’ World magazine has teamed up with Tourism Ireland to create a specially-branded 2005 calendar to promote the emerald isle as a tourist destination.The calendar will be covermounted on the December issue of the magazine and will feature Tourism Ireland branding on the front and back covers, as well as specially tailored advertorials for… Continue reading BBC Gardeners’ World Teams Up With Tourism Ireland

The Times is giving oversees readers the chance to access certain areas of its website free of charge in an attempt to provide advertisers with access to UK consumers abroad.Much of the Times Online website, such as the driving, travel and business sections, has already been open to oversees readers, but they will now also… Continue reading Times Online Opens Up To Overseas Readers

ITV has secured pan-European telecoms operator Tele2 as the exclusive broadcast sponsor of its latest daily tea-time entertainment series, The Paul O’Grady Chat Show.The deal, which marks Tele 2’s first significant foray into television sponsorship, includes full broadcast credits around the show, as well as branding on a new dedicated website available at www.itv.com/paulogrady.ITV claims… Continue reading ITV Secures Tele2 To Sponsor New O’Grady Show

Cable group, NTL, has received at least 15 offers for its broadband division which could potentially sell for £1.2 billion. According to reports, sources close to the division, which includes the transmitter network for UK commercial television, said they were not entirely sure that a sale was even being considered. Last month, NTL confirmed it… Continue reading NTL Receives 15 Bids For Broadband Division

BBC chairman Michael Grade has reinforced the BBC’s commitment to creating a vibrant interactive television market, pledging to work more closely with the industry as a whole in order to create more diverse services for viewers. Speaking at the Interactive TV Show Europe in Barcelona, Grade stated that the BBC has “a duty” to invigorate… Continue reading BBC Pledges Continued Commitment To Interactive TV

The number of cable DVR households in Europe is expected to grow from 2.2 million by the end of this year to 24.3 million by 2009, as new technology from cable and satellite operators gains market share from stand-alone products. According to JupiterResearch, video-on-demand households will also grow during this period at the expense of… Continue reading DVR Market Set For Growth

Viacom Outdoor has appointed Tim Bleakley as its new joint managing director, replacing Clive Punter, who has been promoted to the role of chief operating officer of sales and marketing working across Europe.Bleakley joins from Emap Advertising where he has spent the last three years as broadcast sales director with responsibility for radio stations such… Continue reading Viacom Appoints Bleakley As Joint Managing Director

Sky has become the latest broadcaster to sign a deal with Zip TV in a move that brings together two of the biggest players in interactive advertising.The deal will allow viewers of Sky’s range of digital television channels to access interactive advertising campaigns using technology and bandwidth from Zip TV consortium, which includes Honda, COI,… Continue reading Sky Media Zips Up Interactive Advertising Deal

IPC Country & Leisure has announced a major revamp for its Web User magazine, comprising a new look, increased pagination and more content debuting in its 14 October issue.As part of the change the magazine will include a printed copy of its digital brand, Downloaded. The addition will appear in a new centre section, giving… Continue reading IPC Reloads Web User With More Content