Independent News & Media, the parent group behind The Independent, is reported to have offered rivals the chance to buy a minority stake in the newspaper in a bid to raise capital for a major marketing push. According to this morning’s The Times, Sir Anthony O’Reilly, executive chairman of publishing group Independent News & Media… Continue reading The Independent Invites Rivals To Buy A 30% Stake
ARCHIVE ▸ The Media Leader Staff
For 16-24s, reading a national newspaper during the average week is more likely than visiting the pub, according to the latest research from the Newspaper Marketing Agency. The first detailed study of youth newspaper reading habits shows that 77% (5.6 million) of 16 to 24 year-olds read a national newspaper every week, compared with just… Continue reading 16-24s Prefer Newspapers To Pubs
TV & Satellite Week has become the latest title to publish in digital form as publisher IPC tx makes its content available online using Olive’s Active Magazine technology and the M-Till payment system.The digital edition is available at the magazine’s website, www.tvandsatelliteweek.com, and is an exact replica of the traditional print edition. The electronic format… Continue reading TV & Satellite Week Publishes Digital Edition
The National Magazine Company will tomorrow unveil its latest foray into the women’s weekly market with the launch of Reveal, a new celebrity focused title designed to compete with Emap’s fledgling Closer.The magazine, which is thought to be the product of a £10 million investment and eighteen months of extensive research, will target women of… Continue reading NatMags To Launch New Women’s Magazine Tomorrow
Emap’s fledgling Kerrang! 105.2 is attempting to extend its weekly reach with the launch of a new online radio service based on its existing Legends show.The West Midlands-based rock music station, which launched back in June, is rolling-out Kerrang! Radio Legends this week as an online spin-off dedicated to playing round-the-clock classic tracks from the… Continue reading Kerrang! Rolls-Out New Online Radio Service
The Telegraph Group has appointed John Allwood as executive director, poaching the high-flying boss from telecoms firm Orange and marking the second appointment since the Barclay Brothers acquired the newspaper publisher in June.The appointment sees Allwood relinquish his position as executive vice president at Orange after four years. Having previously held posts at News International,… Continue reading Telegraph Group Appoints Allwood As Executive Director
Video Networks, owner of internet and digital TV provider HomeChoice, has announced the addition of PlayBite to its line up of entertainment services in an attempt to attract younger audiences with the UK’s first on-demand games channel.The new channel will promote the best games available for download via Video Network’s games website, playbite.co.uk. The website… Continue reading HomeChoice Targets Youth Audiences With Games Channel
Shareholders at BSkyB, are set to oppose a move by parent company, News Corporation, to buy-back shares in the satellite group. According to press reports, Rupert Murdoch, chairman of News Corp, hopes to raise the shareholding of his company in BSkyB from 35% to 37%, however this is set to meet widespread opposition at the… Continue reading BSkyB Shareholders To Oppose Buy-Back Plan
Online advertising spend rocketed by 76% in the first half of this year to just under £267 million, according to the latest figures from the Interactive Advertising Bureau. The increase takes the medium’s share of overall UK adspend to an all time high of 3.2%, placing it well ahead of cinema and putting it on… Continue reading Internet Adspend Rockets By 76% In First Half
Internet product research is responsible for driving $180.7 billion of consumer spending offline, compared to $106.5 billion in direct online shopping, says a new report from Dieringer Research Group. The survey, which was conducted among 3000 US consumers, revealed that not only did web-based research spur online purchases, it actually fuels offline shopping more, with… Continue reading Online Research Spurs Offline Spending
