Advertising Week Europe took over the Picturehouse Central cinema complex in London’s Piccadilly for three days of industry insights last week. The Media Leader’s Mike Fletcher was on the ground, tuned in to the panel discussions around three key areas – Artificial Intelligence, Data, and Connected TV.
Mike Fletcher
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The national campaign will also use Met Office data to dynamically trigger creative on roadside digital six-sheets
Total Global Radio maintains its position at the top of the quarterly league tables for reach with 24.1m weekly listeners
BBC Radio 2’s Zoe Ball remains the queen of the radio breakfast show, after recording 7.2m weekly listeners between April and September 2021
Between April and September, 49.5 million adults tuned-in, on average to more than one billion weekly hours of content, says Rajar
Hotly anticipated radio listening figures for the third quarter of this year will be released by Rajar tomorrow (28th October)
Admedia has rebranded to i media as part of ambitious plans to treble its digital estate of large-format Nexus screens
Bauer Radio UK has rebranded as Bauer Media Audio UK and announced a number of changes to its senior leadership team
News UK has launched News Live, a standalone events business that will develop face-to-face, branded experiences
Chapman will join Carat UK early next year from Essence, where she was EVP and head of media EMEA