Archant’s Will Hattam explains how The New European went from idea to published product in a little over a week.
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‘Hello London’ is expected to generate £1.1 billion for TfL over the next 10 years.
Felicity Long has been named managing director of iProspect UK as the agency looks to strengthen its leadership team.
Danish artificial intelligence media agency Blackwood Seven is to open London offices, signing up Jenny Biggam, Bob Wootton and Nick Fox to its UK board.
Speaking at the Automated Trading Debateon Tuesday (4 October), M/SIX’s chief revenue officer, David Grainger, said that creative agencies have been left behind.
Bielski will join the UK leadership team and will be responsible for continuing to develop Maxus’s ‘Leading Change’ proposition.
In the wake of Facebook’s video metrics controversy, the IAB’s Alex Kozloff argues the industry needs to take a step back and think about the bigger picture of digital measurement
Exclusive: In worst case scenarios, for every pound an advertiser spends programmatically on the Guardian only 30 pence actually goes to the publisher.
Guardian News & Media partners with iProspect to deliver a new data proposition – introducing premium publisher audience targeting to the programmatic marketplace.
Zenith’s Richard Shotton and Sophia McQueen reveal how run-of-the-mill products can be better enjoyed if we change the way we describe them
