Having spent the last two decades at ISBA, Wootton joins with immediate effect to assist with service and product development.
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In the 16 years RKCR/Y&R has handled the M&S account, its performance has pretty much gone sideways. Dominic Mills wonders where it all went wrong
Rebates, a coup, grumpy publishers, vibrating shoes and an unholy mess: Bob Wootton digests a busy month in media
Jon O’Donnell, currently group commercial director, is to take on a “significantly expanded” role as managing director of ESI Commercial, while Tim Kirkman becomes London Live’s MD.
A leading advertising client has called on other brands to step up and take a greater role in helping to solve some of the problems that plague digital advertising.
The Financial Times, Santander, Agenda21 and comScore give their solutions to some of digital’s biggest advertising headaches.
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
Like vinyl records and crop tops, are out-of-home customisations having a resurgence? Talon’s Catherine Knight explores.
Research suggests human beings are more easily persuaded when they’re distracted. Zenith’s Richard Shotton explains why
Dominic Mills would bet good money that there would be fewer splits between clients and agencies if only they would get sloshed together more often – plus: a planner to make you squirm, and Radiocentre’s excellent new campaign
