Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
Showing 4391-4400 of 6,755
More Advertising articles
101’s Laurence Green, ITV’s Simon Daglish and Enreach’s Brian Jacobs give their thoughts on the challenges planning currently faces – and, if it has indeed lost its mojo, what it can do to get it back.
New forecasts from the Advertising Association, published today, predict growth of £2.5 billion over the next five years.
The relationship between agencies and start-ups is a messy world where pockets of good practice are outweighed by the bad, writes Dominic Mills.
Heather Andrew, CEO of Neuro-Insight UK, explains the neuroscience behind the enduring popularity of magazines brands.
The new three-phase programme hopes to help improve understanding and working practices between agencies and tech start-ups.
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
Based on a chapter from the new book What Price Channel 4?, Raymond Snoddy reveals details about a radical, but failed plan concocted by the Secretary for Culture, Media and Sport.
Ahead of Mediatel’s event of the same name, we hear from Enreach’s Brian Jacobs on the future of media planning.
Adtech firms need to ‘do brand’ like the brands they represent, argues RadiumOne’s Mark Middlemas.