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Jens Torpe, the co-founder of City A.M., has said that if the National Readership Survey is to survive it should call time on the personal interview methodology and embrace web-based panels.

“Transparency is still high on the agenda,” says the new ISBA president, Britvic CEO, Simon Litherland, during his opening address at the 2015 ISBA conference.

Where are all the female creative directors in the ad industry, asks Nadja von Massow of DST Applied Analytics.

Stick on your party hat as ZenithOptimedia’s Richard Shotton uses new research to quantify the impact of birthdays on spending.

TV advertising revenue increased for the fifth consecutive year in 2014, according to full year revenue figures provided to Thinkbox by the UK commercial TV broadcasters.

Bampton has agreed with the broadcaster’s new owner, Viacom, to continue as a part-time consultant for Channel 5 from 1 April to help with the transition.

Despite the good news, the group warned that the future will be met with political and economic uncertainties.

Videology’s Catherine Hallam reports back from Mobile World Congress – and notes mobile advertising is finally taking centre stage.

Publisher Future has today announced that Kerry Hindhaugh and Paul de la Nougerede are joining the company as sales director and commercial operations director, respectively.

Auditing might still have a place in the UK media sector, but it’s not set for growth, writes ISBA’s Bob Wootton.