| Maria Iu
The holding group reported a decline in revenue and profit, halved its dividend and announced a strategic review.
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In a questionable open web, there is little evidence yet that ‘curation’ and accountability for ‘outcomes’ are effective and improve transparency. So what needs to change?
WPP’s new CEO has an extraordinary CV. But Rose’s appointment signals a deeper crisis in advertising: the people running it no longer believe it’s a creative business.
In part one of a series of two special episodes on the topic of AI integration, Rob Pickering, chief technology officer for Tottenham Hotspur, and Felicity Starr, regional VP at Salesforce (and a Spurs fan), join host Jack Benjamin to discuss how AI is enhancing the club’s customer services and creating personalised experiences for fans.
Executives must lead with humility, recognise and address employees’ warranted fears over job loss, and design AI transformation plans that go beyond cost-cutting efforts in order to gain buy-in from staff, according to a new report from Behave.