Five major radio brands in dual transmission now have digital listening accounting for the majority of listening, including Absolute Radio Network, Magic, Kiss, Gold and BBC Radio 5 live.
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As Rajar publishes its fourth quarter results for the radio market, Newsline presents a full round-up for the national stations and networks and the digital and breakfast markets.
Rajar’s fourth quarter results for the radio market paint a largely healthy picture. Here, Newsline presents the key findings showing station and network reach, share and average listening hours.
Catering for those who get their media via the internet and those who watch and listen to traditional channels could last a generation, warns Raymond Snoddy.
Hosted by Mediatel, the awards recognise and celebrate those organisations and individuals that are driving innovation and development in UK media research.
As Rajar publishes its third quarter results for the radio market, Carat’s AV planning team assesses the data.
Rajar’s third quarter results for the radio market paint a largely healthy picture. Here, Newsline presents the key findings showing station and network reach, share and average listening hours.
As Rajar publishes its third quarter results for the radio market, Newsline presents a full round-up for the national stations and networks and the digital and breakfast markets.
Analogue listening declined year on year by 10.4% to just over half of listening, according to the latest Rajar results – representing a “tipping point” for digital.
Music can be tricky, but advertisers should think carefully before disregarding its power for their brands, writes Mark Barber.