Rajar Q1 2024 analysis: Ken Bruce’s mid-morning show on Bauer’s Greatest Hits Radio has reached 4.1m weekly listeners.
More Radio articles
A coalition of media businesses has penned an open letter highlighting the “disastrous impact” the BBC’s plan to take on advertising would have on the sector.
The Bauer Media Audio UK CEO’s priorities are balancing investment between digital and broadcast, focusing on marketing its brands and empowering people.
Agencies and advertisers need to “push back” on “the flood of money” going into social and untrusted environments, according to sales leaders.
Audio needs to do more to educate agencies and advertisers about its effectiveness and innovation, according to a panel at The Future of Audio and Entertainment.
The majority of radio advertising’s effect on performance campaigns is missed in typical short-term attribution models, Radiocentre research has found.
Dax shared four new innovations to Dax audience segments, precision targeting, programmatically enabled 3D outdoor and holistic audio measurement solutions at an event on Tuesday.
As Global’s ad platform turns 10, The Media Leader looks back at its biggest milestones.
Commercial radio has had a “positive” start to the year with 5.2% growth in Q1, new figures show.
Two key interviews from our Future of Audio and Entertainment event last week: Matt Payton (Radiocentre) on an ad-funded BBC and Michael Bayston (Acast) on what’s next for audio measurement.