The nation’s terrestrial broadcasters put in a disappointing performance during September, with all but ITV and Channel 4 suffering a downturn in viewing share year on year.Channel 4 managed to add 0.76% points in all homes, and 1.26% points in digital homes, while ITV posted an increase of 0.24% points in digital homes alone.Other broadcasters… Continue reading Television Viewing Round-Up – September 2005
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The unstoppable march of digital radio led to some healthy increases in weekly reach for the nation’s national digital stations, with the BBC’s wide ranging portfolio reaping particular benefits.The Corporation’s comedy and drama station, BBC 7, notched up particularly impressive listening with an increase of 56.19% year on year, pushing its audience to 631,000.BBC music… Continue reading Digital Proves Popular As Listening Increases
The BBC retained its position over commercial radio in Q3 2005, with the latest set of RAJAR figures showing the Corporation holding on to its position as market leader across national stations.However, local commercial stations outperformed the BBC in terms of share of listening and average hours per listener.Share of ListeningThe UK’s national commercial radio… Continue reading BBC Retains Position As Britons’ Favoured Listen
Heart 106.2 took the lead in the London market during Q3 2005, increasing both its weekly reach and share of listening to secure the top spot, according to the latest RAJAR data covering Q3 2005.The station’s astonishing increase of 14.91% period on period gives Heart a total weekly reach of 1.91 million, while its share… Continue reading Heart Takes The Lead In London
BBC Radio 2 retained its market leadership in the national breakfast market during Q3, despite a substantial dip in weekly reach of 4.9% period on period.The station’s breakfast show, which is hosted by veteran presenter Terry Wogan between 7:30-9:30, now commands an early morning audience of 7.7 million.BBC Radio 1’s Chris Moyles is hot on… Continue reading Radio Market Sees Musical Chairs At Breakfast
The uptake of digital radio in the UK is increasing at a healthy pace, with the latest set of RAJAR figures for the third quarter of 2005 showing the medium enjoying a surge in popularity, with DAB radio ownership amongst adults rising to 10.5% in Q3, up 6 percentage points year on year.The latest RAJAR… Continue reading Digital Radio Increases UK Penetration
ITV was the only terrestrial broadcaster not to see a revenue increase during September, with a dip of 4.3% year on year pushing the company’s total down to just under £152 million.The broadcaster’s management team are reported to be considering a reshuffle for its late evening schedules, with a move for the late evening news… Continue reading TV Market Round-Up – September 2005
IPC’s Practical Parenting has signed as the sponsor of the Baby Channel’s twice daily Pregnancy & Birth programme in order to widen its reach.The programme airs between 10-11am and 4-5pm, featuring advice from leading obstetricians and midwives on healthy pregnancy. The programme also provides practical tips from recent new mums on what to expect.The 10-month… Continue reading IPC Targets New Parents With TV Tie-Up
Daily Newspaper MarketThe latest ABC results for the daily newspaper market in September showed the Guardian’s new Berliner format enjoying an increase of 7.4% in its circulation year on year, with the quality daily market overall enjoying a healthy performance during the month.The mid and popular market, however, was not so optimistic, with declines in… Continue reading ABC National Newspaper Round-Up – September 2005
Daily Newspaper MarketQuality titles saw the only increase in readership during the six months to August, with the Guardian, Independent and Times all bucking the trend for decline to add double figure percentage growth year on year.The Guardian performed particularly well, adding 23.4% year on year. The newspaper will be expecting similarly positive figures in… Continue reading NRS National Newspaper Round-Up: August 2005