More Data Analysis articles
The latest RAJAR listening figures for the third quarter of 2003 reveal another positive performance for All Commercial Radio, which saw its share of listening increase by a solid 1.3% points period on period to just over 46%. Meanwhile, the lead enjoyed by All BBC was eroded by a further 1.2% points to just below… Continue reading RAJAR Results: Q3 2003: National Commercial Still Rising
The latest NRS figures for national newspaper readership revealed no reprieve for the Financial Times, which continued to suffer during the six months to August 2003, despite a £2 million advertising campaign to promote its recent redesign.The title saw readership shrink by 18.3% year on year to 463,000 as it remained at forefront of the… Continue reading NRS National Newspaper Round-Up – August 2003
The latest ABC figures for September brought impressive news to The Business, which saw circulation increase by a massive 83.6% month on month to 207,423. However, media buyers will have their eye on the fact that the paper’s increased circulation has been driven by a rise in bulk sales and overseas circulation.Reports suggest that title’s… Continue reading ABC National Newspaper Round-Up – September 2003
The percentage of homes receiving any kind of multichannel TV – analogue or digital – rose from 48.6% to 49.8% quarter on quarter, in the three months to 30 June 2003.Digital television (DTV) is also very close to the 50% penetration mark, now reaching 45.5% of the country’s homes, up from 43.9% in the first… Continue reading ITC Cable Statistics Q2 2003
The declining power ratio of ITV1 in the fragmenting television marketplace was once again evident during August. The UK’s largest commercial broadcaster experienced a 9.1% year on year decline in ad revenues as its market share continued to decline at the hands of its satellite rivals. Satellite revenues grew by almost 25% year on year… Continue reading TV Market Round-Up – August 2003
The latest national newspaper NRS readership figures for the six months ending July 2003 brought less than impressive news for Trinity Mirror’s flagship tabloids, The People and the Daily Mirror, which both suffered significant declines.The People experienced a 21.4% year on year fall in readership, which fell below 3 million to just over 2.4 million.… Continue reading NRS National Newspaper Round-Up – July 2003
Month on month analysis of the latest ABC circulation figures for August have brought good news to Daily Mirror, which saw its circulation rise above the crucial 2 million mark following its exclusive interview with Tony Martin, the farmer jailed for shooting two burglars.The title has suffered from a host of bad press following a… Continue reading ABC National Newspaper Round-Up – August 2003
The latest ABC regional newspaper figures for the January to June 2003 period once again paint a mixed picture for the top ten paid regional newspaper groups. The strongest performance came from Kent Messenger Weekly Newspaper Group, which saw the total circulation of its titles increase by a solid 8.6% year on year to 166,995.… Continue reading ABC Regional Newspapers: Jan-Jun 2003
The increasing power of satellite TV channels made up for the ongoing decline in terrestrial earnings in July, with revenues increasing 20.6% year on year.However, the increasing strength of the satellite sector may be further eroding the diminishing market share of terrestrial channels, which saw total revenues decline by 4.8% last month.The biggest drop came… Continue reading TV Market Round-Up July 2003