The latest NRS figures for the six months to March 2003 reveal a relatively uneventful period for overall national newspaper readership, which, despite the unfolding war in Iraq, remained virtually unchanged at around 66.4 million.The Financial Times, which recently launched a £2 million cross-platform advertising campaign to promote its redesign, experienced the most significant downward… Continue reading NRS National Newspaper Round-Up -March 2003
Month on month of analysis of the latest ABC figures show that the climax of the conflict in Iraq did little to boost the national newspaper market during April, with the sector seeing circulation remain virtually static at around 26.4 million.The Daily Mirror suffered one of the sector’s most significant loses, with circulation slipping by… Continue reading ABC National Newspaper Round-Up – April 2003
Analysis of the latest RAJAR listening figures for the first quarter of 2003 reveals a relatively lacklustre performance for All Commercial Radio, which saw its share of listening decline by 1% point period on period to 44.5%. Meanwhile, the corresponding increase achieved by All BBC helped its share of listening rise to 53.5% during the… Continue reading RAJAR Results Q1 2003 – National Commercial Radio Improves Reach
colspan=”5″>BBC Radio Stations Weekly Reach (000s) Year On Year Comparisons
RAJAR data for the first quarter of 2003 reveals a mixed picture of London listening, with many of the capital’s premier stations seeing weekly reach decline.The big story was once again Capital 95.8 FM, which has dominated the headlines recently with speculation that high profile DJ, Chris Tarrant, is set to retire. Despite assertions from… Continue reading RAJAR Results Q1 2003 – Capital 95.8 FM Feels The Heat In London
Year on year analysis of listening for national radio stations during the first quarter of 2003 reveals a rather disappointing period for Virgin Radio AM. Despite launching a £3 million advertising campaign to promote changes to its DJ line-up and music policy (see Virgin Radio Invests £3m In Biggest Ever Ad Campaign), the station saw… Continue reading RAJAR Results Q1 2003 – Virgin Radio AM Continues To Slide
The following tables show the best and worst performers, in terms of weekly reach and share of listening, of the local commercial stations broadcasting outside London. Top/Bottom 10 Weekly Reach (000s) % Change Station Survey Period Ending Mar 2002 Ending Mar 2003 % Change Capital Gold Manchester H 32 104 225.0 Juice 107.6 (was Crash… Continue reading RAJAR Results Q1 2003 – Local Commercial Stations
The UK’s terrestrial TV channels saw their combined revenue decline by 4.6% year on year during March, as the outbreak of war with Iraq dominated the schedules and prompted a number of high-profile advertisers to suspend their campaigns (see Advertisers Braced For Disruption As War Arrives).Channel 4, which was among the first to increase its… Continue reading TV Market Round-Up – March 2003 (Subscribers)
The NRS figures for the last six months reflect a turbulent period for national newspaper consumption, although overall readership remained fairly static, rising 0.2% year on year.The unfolding crisis in Iraq continued to have a positive impact on the quality broadsheet market with one notable exception; prestige pink paper, The Financial Times saw readership fall… Continue reading NRS National Newspaper Round-Up – February 2003
The latest ABC figures for newspaper circulation brought mixed news to the sector, which experienced a 1.4% month on month decline despite the conflict in Iraq.The figures support the growing belief that consumers are turning to 24-hour news channels and the internet to get up-to-date coverage of major events at the expense of newspapers.The largest… Continue reading ABC National Newspaper Round-Up – March 2003
