More Digital articles

Too often internal conflicts hamper any pan-industry attempts to lobby effectively, writes Bob Wootton – but there is a new opportunity to fight harder.

Tristan Harris and Roger McNamee are both backing the campaign, which aims to inform and educate consumers on the harmful impacts that stem from the tech industry.

Brands are paying more money than ever for increasingly cluttered Super Bowl ad slots, but it doesn’t seem to put them off, writes Dominic Mills. Plus: How the ASA deals with idiocy.

The final session at Mediatel’s important new conference, The Future of Brands, is being led by global mobile agency Fetch and asks How can digital marketing deliver positive change?

Johnston will replace outgoing CEO and co-founder Sarah Wood, who announced in October she will be taking up the role of non-executive chair of Unruly’s board of directors.

Route’s Euan Mackay explores the purpose and place of digital out-of-home in the marketing mix.

We invite all practitioners with a stake in delivering outstanding solutions for the connected consumer to select from the categories below that best match your contribution and to enter this year’s awards.

Here, industry experts from Starcom, Fetch, Kinetic and Times Newspapers react to the findings of the latest AA/WARC advertising expenditure forecasts.

We need to start making better use of our critical faculties and properly interrogate the data behind headlines, writes Vanessa Clifford.

Almost one in four pounds spent on advertising in the third quarter of 2017 went to mobile, which recorded year-on-year growth of 30.7%.