In his latest blog, John Battelle examines pay per view options for newsbrands and magazines – asking what would happen if social and elastic elements were added to price of content.
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The future looks bright for paid digital video and brands need to get on board – not just big, well-established brands, but the small and medium ones too. So why has it taken so long for paid digital video to come within touching distance of the big time, and where exactly is the spectacular growth going to come from? Mindshare UK’s head of digital development Nick Adams explains…
Bank of America Merrill Lynch forecasts BskyB’s overall product growth to be the slowest since Sky launched HD/broadband in 2006 – predicting 300,000 DTH subscriber losses per year.
According to research from IHS, set-top box shipments will increase by another 6% this year – set to reach almost 300 million by 2015.
By 2020, it is predicted that almost half of all video viewing will happen outside of a legacy pay TV service or a television set, and will instead be via an app or application dedicated to a specific video service.
Digital cable on-demand TV revenues are forecast to rise by 41 billion between in the next six years to reach $2.77 billion, while satellite on-demand TV revenues are expected to grow to $1.79 billion.
Is Google Now a glimpse at the future of mobile? And although there’s been very little buzz around it, is iOS7 Beacons going to prove a big deal? Simon Andrews thinks so as gives us our latest Mobile Fix…
Pay TV revenues were up 28.5% in 2012 compared with 2008 figures, with cable generating the highest revenues by platform – $87 billion.
‘Descartes’ has been designed to find the optimal mix between reserved and non-reserved media ‘to drive optimal efficiency’ across computer, tablet and mobile devices for brand advertisers.
From MySpace to Friends Reunited, why do so many media giants fail completely when they buy up social media companies? Media Native’s David Brennan has done his homework and now has the answer…