A new report, carried out by Kantar Media and the Publishers Information Bureau, looked at 58 magazines with monitored print and iPad editions, revealing that the number of iPad ad units climbed from 4,824 in 2012 to 5,961 in 2013, compared with print editions that were up just 0.2%.
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Channel 4’s video on demand service joins the ranks of BBC iPlayer, ITV Player and YouTube on
Grabyo will enable viewers to legally take a clip of the previous 20 seconds of a show and then share it in real time across multiple platforms, including Facebook and Twitter.
New VisualDNA platform analyses site traffic and matches it to a database of millions of ‘quizzed users’, ultimately building a ‘richly detailed’ profile of who is visiting a website and the motivation behind it.
Nielsen’s Cross-Platform Campaign Ratings service is already beginning trials with brands and agencies to measure combined TV and online ad performance.
Launching next month, shows will include Russell Howard’s Good News, Dara O Briain: School of Hard Sums and Ross Noble’s Freewheeling.
The Xperia Z Ultra has been named the world’s slimmest smartphone with the largest HD screen, offering enhanced images through its 8 megapixel camera.
Mobile advertising in the UK is expected to reach almost £1 billion in 2013, up 90% from the £526 million spent last year, with digital ad spend expected to surpass £8 billion by 2017.
The integrated geo-location feature of Soundwave means that users can see popular songs playing in a chosen area – before sharing their own playlists linked to services including Spotify and Rdio .
DCM’s Zoe Jones looks back on her eventful week in Cannes – where she was impressed by both the quality of work and the people that she met…not to mention a bunch of oversized stuff.
