Between 1st and 11th August the >em>Sun+’s web market share experienced an overall fall of 36%, while the Mirror.co.uk saw a 26% lift.
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Programming changes include a new morning line-up, a new weekend breakfast presenter and brand new weekend programming alongside the station’s live Barclays Premier League commentary.
Despite signing up a million BT Sport subscribers, just 23,000 are new customers, with most subscriptions coming from existing accounts.
Connected TV users are more than twice as likely as their counterparts to ‘cut the cord’ in the next six months, which is expected to grow in the next few years.
New research released by Experian has identified four distinct types of consumer who are ‘always on’ and more digitally connected than ever before, offering brands deeper insight into what is described as a ‘global phenomenon.’
ABC to check that companies that use browsing history to target customers with specific ads are conducting themselves in a proper manner.
WPP has announced that Kantar, its wholly-owned data investment management business, has acquired a minority stake in SecondSync.
Nick Reid, Managing Director of TubeMogul UK, looks at how agencies must adapt to look at video holistically, just like their consumers do.
Nielsen has released findings, which, for the first time, provide statistical evidence of a two-way causal influence between broadcast TV tune-in for a program and the Twitter conversation around that programme.
Launching at the end of the month, Vodafone’s 4G aims to cover 98% of the UK population by 2015.