There are still 26 million television sets in the UK which need to be converted to digital or replaced before switchover, according to a new report from The National Audit Office.Although the report found that 85% of households have already switched from analogue to digital TV for their main set, 31% of people do not… Continue reading 26m TV Sets Still To Go Digital
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US internet advertising revenues for 2007 are estimated to grow to $21.1 billion, according to preliminary figures from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC). This is a 25% increase over the previous revenue record of nearly $16.9 billion for full year 2006. Q4 2007 revenues totaled approximately $5.9 billion, making it the highest… Continue reading US Online Ad Revenues For 2007 Estimated To Reach $21bn
The Financial Times is to launch a social networking service for media and technology executives.The FT Media and Technology Executive Membership Forum is being launched with the aim of enabling senior executives to “maintain contact with peers and luminaries operating within the digital, new media, mobile and telecoms sectors”.Forum members will receive complimentary passes for… Continue reading FT Launches Networking Website for Senior Executives
ITV’s online TV service has failed to increase its visitor numbers since November, while the BBC’s iPlayer has been recording strong growth.ITV’s simulcast and catch-up TV service had a peak of around two million views of full length TV shows and clips in January, down by 200,000 views from its peak in November.Full length TV… Continue reading iPlayer Outperforming ITV.com
Google has topped a list of the UK’s top 500 business brands, beating Microsoft and BBC Worldwide, according to the latest Superbrands annual report.Google, along with fellow internet giant eBay, is the only brand in the top 50 to have emerged after 1990.The list shows that media brands are having a greater impact than classical… Continue reading Google Named UK’s Top Business Brand
Worldwide sales of digital TV set-top boxes broke through the 100 million barrier for the first time in 2007, according to the latest research from the Strategy Analytics Connected Home Devices service.The report, Digital TV Set-Top Boxes: Global Market Forecast, found that sales reached 102.4 million units last year, an annual increase of 12%. IPTV’s… Continue reading Popularity Of Digital TV Reaches Record High
CBS Outdoor has extended its digital escalator panel coverage to two more tube stations as part of a £72 million investment in its London Underground advertising sites.Waterloo became the 12th station to feature DEPs this week (see New LCD Ad Screens Rolled Out On London Underground) with advertisers including BBC iPlayer, Air New Zealand, Match.com… Continue reading CBS Outdoor Extends Underground Digital Panels
Britain’s National Newspaper websites have seen a sharp rise in usage in January, according to the latest data released by ABCe. The figures not only see the nationals regain users after the traditional December slump but actually put most ahead of where they were in November, in terms of both unique users* and page impressions.Guardian… Continue reading National Newspaper Websites Recover From December Slump
Facebook has seen its UK monthly unique users figure fall by 5%, from 8.9 million visitors in December 2007, to 8.5 million in January 2008, according to Nielsen Online.This represents the first fall for the site, which is still ranked number one and has an audience 712% higher than it was a year ago.MySpace, ranked… Continue reading Facebook Sees First Drop In Unique Users
Owen Van Natta, Facebook’s chief revenue officer, will be leaving the company next month after a short tenure.Van Natta was instrumental in initiating two major deals with Microsoft, setting up an exclusive three-year advertising agreement and negotiating the software giant’s $240 million (£124 million) investment in the firm back in October.Van Natta told the Wall… Continue reading Senior Facebook Exec To Leave
