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New data from Jupiter MMXI reveals that traditional consumer brands are not exploiting the potential of the Internet, despite a continually growing online population who are spending more and more time online each month. Jupiter analyst Staffan Engdegard says that this is because the internet lacks the mass-market reach of TV or radio and brand… Continue reading Brand Marketing Must Improve To Exploit Potential Online Audiences

According to a new report, eBanking Technology In Europe 2001, by Datamonitor, 75 million Europeans will be making use of internet banking by 2005. By the end of 2000 there were just 23 million customers using ebanking via their PC and this will treble by 2005 according to Datamonitor. After a cautious beginning, Datamonitor’s research… Continue reading 75 Million Europeans Will Be eBanking By 2005, Says Datamonitor

The US online population is still growing according to recent figures from the TR.com Online Census. Figures for Q2 2001 show that US households online now number 70.7 million, a 3% rise on Q1 and a reversal of the decline seen in the period to March 2001. Online Growth by Access Technology  Technology  Customers  Growth… Continue reading US Online Population Continues To Grow

The latest Technographics Report by Forrester Research forecasts that the next five years will see the French online landscape change considerably as French consumers enjoy multichannel access. Currently Minitel users still outnumber all other forms of access. “Minitel has held sway in France for the last two decades – some 15 million French consumers (33%)… Continue reading French Online Landscape Will Diversify, Says Forrester

By 2002, 68% of Interactive Digital Television (iDTV) application developers will be using Microsoft ‘middleware’ platform says Strategy Analytics. This represents a significant rise from the current share of 38% and suggests that Microsoft’s dominance of the software market may not be limited to PCs. The survey, which involved leading developers working on over 200… Continue reading Microsoft Will Play Key Role In iDTV Developing

The number of blue collar workers using the internet is growing, according to a report by Continental Research. The research shows that internet usage is “taking a firm hold” in 2CDE households, the demographic of which tends to be older people who work in blue collar occupations and have less exposure to PCs and the… Continue reading ‘Blue Collar’ Web Use Rises

Broadband internet growth in the UK is set to be double that of the United States for at least the next three years, according to forecasts by Net Profit. Growth is expected to be 527% this year, dropping back to 145% next year and gradually slowing from that point on. The huge growth rate at… Continue reading Insight Analysis: UK Broadband Net Access Forecasts

colspan=”7″>Use of Internet WAP and mobiles, Europe 

colspan=”7″>US ecommerce revenues 2000-2005 ($b) 

colspan=”7″>Western Europe E-Commerce Overview 2001