New research by Jupiter MMXI today reveals that by 2006 European users will be spending E3.3 billion for content on their mobile phones compared to E1.7 billion spent by PC users. Currently it is only adult sites that have managed to generate income from paid content but Jupiter believes this is set to change as… Continue reading Mobile Content Will Be Worth E3.3 Billion By 2006, Says Jupiter
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New research from Pioneer Consulting suggests that the increased demand for internet access and the subsequent increase in demand for broadband services may lead to significant growth in the satellite broadband market. The broadband access market, worth $480.5 million in 2001, is forecast to be worth $1,649.57 in 2008 as broadband subscribers number 8.2 million.… Continue reading Increased Broadband Demand Will Drive Satellite Access, Says Pioneer
Jupiter Media Metrix has found that advertisers are very sceptical about forming long-term relationships with agencies for interactive marketing. According to a new report, released today, 37% of advertisers prefer to compensate agencies on a per-project basis, whilst 23% favour paying a straight retainer. “Advertisers are ambivalent about the future of their agency relationships, preferring… Continue reading Two Thirds Of Advertisers Unsure About Agency Relationship For Interactive Marketing
Almost three quarters of all domestic internet users in France visited an e-commerce site in November last year, according to figures from NetValue released this month. NetValue says that 7 million French Net users – 73.4% of the domestic market – accessed online retail sites in the run up to Christmas. In addition, 42.4% performed… Continue reading French Consumer E-Commerce Boomed In November, Says NetValue
European e-commerce is forecast to be valued at $1,518 billion (£1,049 million) by 2005, a huge rise on the $154 billion of last year, according to a report released by IDC last week. IDC’s Internet Commerce Market Model (ICMM) found that the effect of the current economic slowdown on B2C commerce has been countered by… Continue reading European Ecommerce To Reach $1,518bn By 2005, Says IDC
According to new research by IDC, by the end of 2001, 10 million landlines were replaced by wireless, primarily by consumers choosing a wireless service over installing an additional access line at home. Displacement of landline services is expected to accelerate even more in 2002, resulting in an additional 10 million access lines replaced by… Continue reading Wireless Growth Continues Apace
According to the Yankee Group, 7% of Internet users chose not to access the internet from home, despite owning PCs. The primary reason, given by 72% of respondents, for not having internet access in households with incomes of less than $25,000 per year was that access is too expensive. Other reasons included already having access… Continue reading Internet Use At Work Favoured Over Home, Says Yankee Group
The majority of US children aged seven or younger would pick the internet over television if they were forced to choose only one medium to keep, according to a survey conducted by AdAge magazine. Just over half – 54% – of kids would choose the Net over other media, rising to 73% for so-called ‘tweenagers’… Continue reading US Kids Would Keep The Internet Over TV, Finds Survey
Online retail websites were used by almost 33 million Europeans in December, with figures from Jupiter MMXI showing that the audiences for these sites are growing faster than the overall European internet population. Christmas shopping saw 9 million unique visitors from the UK use online retail sites in December, whilst Germany topped the usage with… Continue reading Europeans’ Use Of Retail Sites Jumped 40% In December
Jupiter Media Metrix today released the final instalment of its weekly Holiday 2001 E-Commerce Series which revealed that, on average, 51.3 million users visited online shopping sites during the holiday period (w/e 25.11.01 – w/e 23.12.01). This was up 50% on the comparable period in 2000 and 95% on 1999. “With the holiday-buying season behind… Continue reading Online Holiday Shopping Up 50% On Last Year, Says Jupiter
