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Almost 70% of retailers are wrongly judging the success of their internet investments on top-line return on investment (ROI) metrics such as online sales and profits, according to research from Jupiter Media Metrix released last week. Companies that look at the non-transactional benefits of their sites ÂÂ- including online influenced sales and improved payroll productivity… Continue reading Retailers Wrongly Judge Online ROI, Says Jupiter

Two of the smaller US-based wireless carriers in the US are more successful in taking web page visitors to the secure areas of their sites – where transactions are potentially made – than the larger carriers, according to new research from Jupiter Media Metrix. Jupiter found that Sprint PCS and Nextel convert almost three times… Continue reading Small US Wireless Carriers More Effectively Attract Customers, Finds Jupiter

Only around 6% of the world’s six billion citizens currently use the internet and even in technologically developed countries such as the US, Canada and Sweden, only around a third of people who could use the internet choose to, according to research from Ipsos-Reid. The international research firm found that billions of people have neither… Continue reading Ipsos-Reid Asks Why More People Are Not Online

More than half of US consumers have shown interest in having all of the telecommunications provided by a single operator, according to research from J.D. Power and Associates. The survey found that 58% of subscribers to dial-up ISPs and high-speed net access have shown at least some interest in obtaining their internet access, telephone services… Continue reading US Consumers Look Towards Single Telecoms Providers As High-Speed Net Access Grows

Three quarters of all British 7-16 year olds are now internet users, according to kids.net, a six-monthly survey published by NOP. The research shows that there has been a 10% surge in internet usage amongst young people in the six months to April 2001. There are now 5.6 million 7-16 year olds on the web,… Continue reading 75% Of British Kids Now Online

The surfing habits of home internet users change dramatically after upgrading to high-speed access, according to new research from Nielsen//NetRatings. The company reports that page viewing leapt by 130% in the US after users upgraded from modem, dial-up access to a high speed connection. High speed net access covers a number of platforms – ISDN,… Continue reading Broadband Access Builds Web Usage In US Homes

Retail executives are failing to consider offline effects when they calculate their return on investment (ROI) from online investments, according to Forrester Research. A new report claims that retailers will find that investments in online technology will pay off if they take a disciplined approach to site investments and ROI analysis. “The problem today is… Continue reading Online Retailers Are Blinkered When Measuring Web ROI, Says Forrester

Italy and the UK currently lead the way in the European online advertising market, with market shares of ads placed at 19.1% and 18.9% respectively, according to data from LemonAd. Germany has more online advertisers than the UK (5,424 versus 5,231), but had fewer campaigns and actual ads during the first six months of the… Continue reading Italy And UK Lead European Online Advertising Markets

Player numbers and revenues for global wireless gaming are set to boom, according to a report to be released by market analysts Datamonitor. According to forecasts from the new report – Global Wireless Gaming – combined revenues from the US, Europe and Asia Pacific markets will grow, from an estimated $950 million in 2001 to… Continue reading Wireless Gaming Revenues And Player Numbers Set To Boom, Says Datamonitor

According to the latest figures from Jupiter, over 33 million people in the UK used the internet between April and June of this year. The home PC remained the most popular means of access but it was games consoles and set top boxes which have seen the greatest increase in usage. WAP phones are not… Continue reading 60% Of UK Now Online