The second annual Global Interactive eCommerce Report from Taylor Nelson Sofres, published this week, brings good news to e-tailers everywhere. Growth in online sales amongst global internet users has increased by 50% in the past year according to the survey which involved 42,742 people across 36 countries. In the UK, the proportion of net users… Continue reading 50% Increase In Online Shoppers This Year, Says Taylor Nelson Sofres
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Hot on the heels of PricewaterhouseCoopers optimistic forecasts for the Asia-Pacific region (see Forecasts), a new study from the Yankee Group predicts that internet users in the region will reach 192 million by 2005, a leap from 55 million users in 2000. Deregulation and lowering of bandwidth prices are cited as the main drivers for… Continue reading Asia-Pacific Net Market Set For Boom
Mediapost reports that the slowdown in online adspend has caused marketers to become increasingly creative with their online ads. New methods of advertising such as pop up ads are indeed hard to miss but are also considered intrusive and annoying by some net users. “The industry is going through a tough time, and many sites… Continue reading Online Adspend Slowdown Has Created Pop Up Frenzy
According to figures released by the Australian Bureau of Satistics, the six largest ISPs now provide internet access to over 56% (2.2 million) of all Australian net users and the number of ISPs fell by 4% during Q1 2001. The number of Australians online grew by 47,000 in the same period and of the 4… Continue reading Australian Net Access Grows
The return on investment (ROI) from online advertising may be much higher than most marketers believe, according to the latest findings from the ever-optimistic Jupiter Media Metrix. The new research says that actual ROI from online ads is at least 25-35% higher than the general perception. These benefits will not be seen in the most… Continue reading Return From Online Ads Is Higher Than Most Believe, Says Jupiter
Datamonitor’s 2001 interactive consumer survey, IMPACT 2001 reveals that many people have taken to online shopping despite initial fears that the relative newness of the concept or lack of knowledge of the internet would put people off shopping online. The European ecommerce market is now said to be worth an estimated $16.4 billion, generated by… Continue reading Datamonitor Consumer Spending Survey Reveals Good News For eCommerce
According to IDC, worldwide internet services spending will more than triple from almost $22 billion in 2000 to close to $69 billion in 2005. “As a result of the dot-com bubble burst, there’s been much speculation that the opportunity for Internet services firms has evaporated. In fact, we believe while the opportunity is different, it… Continue reading IDC Forecasts Bright Outlook For Internet Services Market
Although small businesses are spending less on technology in 2001 than they did in 2000 this is not necessarily a cause for concern, according to IDC’s Small Business Technology Outlook report. The technology market researchers say that although the number of PCs being sold is declining (see Forecasts), so companies’ needs for other technology services… Continue reading IDC Forecasts Mixed Outlook For Small Business IT Spending
China Online reports that the number of internet users in China has risen by 186% year on year on the period to March 2001. The survey by Lantian Market Research Company gathered statistics for 16 Chinese cities and the results show that Beijing, Shanghai and Guangzhou had the highest rate of Internet surfers at 25%… Continue reading Chinese Net Usage Increases
The UK is still ahead of the game when it comes to ecommerce, reports NetValue. In their May 2001 internet survey, figures show that more UK net users are enjoying the benefits of a secure ecommerce market. visited ecommerce site made secure connection UK 75.9% 42.1% US 73.9% 28.8% France 68.9% 39.2% Norway 68.6%… Continue reading UK Leads In eCommerce, Says Net Value
