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The softening economy in the US finally took its toll on online shopping last month, according to the most recent findings of Forrester Research’s Online Retail Index. The 18th edition of the monthly survey shows that total US spending via the web decreased from $3.9 billion in May to $3.2 billion in June. The number… Continue reading US Economic Downturn Hits Online Sales

According to Forrester, only the large media companies will be able to cope with the demands of European net users and provide multi-platform, multi-language content to local markets. “To thrive with international Web properties, multicountry localizers must wield their most effective lever — economies of scale from Pan-European online offerings — to consolidate assets and… Continue reading Large Portals And Multichannel Media Firms Will Successfully Meet Europe’s Localisation Challenge, Says Forrester

A new survey by the Pew Internet & American Life Project has revealed that the length of time spent online by different sections of the internet varies greatly. The Project asked 1,081 Internet users whether they were currently using the Internet more or less than they were six months earlier. 54% said they were using… Continue reading America Online: Latest Data From Pew

New research from Datamonitor adds further discussion to the argument over whether or not internet and mobile phone advertising is effective. Insight Analysis shows that advertisers may be losing interest in the internet right at the point at which users are really starting to embrace it (see Forecasts). This is backed up by research from… Continue reading Net And Mobile Ads Are Viewed Positively, Says Datamonitor

User traffic to online music sharing site Napster has declined by 36% over the last two months, according to data from Nielsen//NetRatings. At the same time, usage of other, less well known file sharing sites, such as KaZaA, BearShare, Audiogalaxy and iMesh, has risen. Nevertheless Napster retains its top spot amongst the all the file-swapping… Continue reading File-Sharing Sites Benefit From Decline In Napster Use

There appears to be two opposing trends developing in the online world at present – the advertiser’s view of the web and the user’s. Whilst the former deteriorates, the latter grows more positive. In some ways the internet has suffered from the kind of over-hype that is often bestowed on the latest rock ‘n’ roll… Continue reading Insight Analysis: Does The Obsession With Click Rates Blind The Ad Industry To The Benefits Of The Internet?

Singapore’s ASP (application server provider) market is estimated this year to reach a value of U.S. $143 million, roughly twice its predicted size for 2000, says Strategic Intelligence. ASP services provide users and businesses with access via the internet to applications that would otherwise have to be located on the user’s site. Strategic Intelligence says… Continue reading Singapore’s ASP Market To Pick Up Exponentially, Says Strategic Intelligence

eCommerce in the four Central European countries, the Czech Republic, Hungary, Poland and Slovakia, is set to grow from $100 million in 2000 to $650 in 2001 according to latest figures from IDC. ‘End-use’ ecommerce is set for the greatest growth and will account for two thirds of all B2B revenues in 2001, that is… Continue reading Strong E-Commerce Growth Forecast For Central Europe

The latest Report On eBusiness from Forrester shows that whilst some areas of B2B ecommerce are growing, many businesses are adopting a ‘wait and see’ approach to online purchasing and the like. Almost 73% of companies surveyed claimed that they used the internet for ‘indirect’ purchases, an increase from the 71% recorded in Q3, and… Continue reading Forrester Report Reveals Limited Growth In B2B E-Commerce

Europemedia reports that internet advertising spend in Italy is on the rise according to figures from the new Internet Advertising Observatory of Lab Italia. Spending has grown by 368% in 2000 reaching L267 billion (e140 million) compared to L10 billion in 1998. The most popular form of internet advertising remains the banner ad which accounts… Continue reading Online Adspend Boom For Italy