In the past 30 days, 26% of online Americans have streamed a full-length TV show and 14% have streamed a full-length movie, according to data from Ipsos MediaCT. The research found that 30% of 18-24 year-old Americans have streamed a full-length movie in the past 30 days and 51% have streamed a full-length TV show.… Continue reading Online TV increasing in popularity in US
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Rupert Murdoch plans to start charging users to access his news websites, including The Times, the Sun and the News of the World by this time next year.In response to News Corporation’s $3.4 billion (£2 billion) net loss for the year to the end of June, Murdoch said the free model era was over.“Quality journalism… Continue reading Murdoch plans to implement pay model for all news sites
Britons are still spending on mobile phones, the internet and television services despite the recession, according to Ofcom’s annual ‘Communications Market’ report.The media regulator found that consumers view spending on communications and technology as a higher priority than most things, apart from food.Out of the 862 participants, over 40% said they would rather cut back… Continue reading Ofcom: Britons rate communications as priority despite downturn
Rupert Murdoch’s News Corporation has reported a $3.4 billion (£2 billion) net loss in the year to 30 June.Figures released today reveal that the media giant took $8.9 billion in writedowns on acquisitions, including a previously undisclosed $452 million charge in Q4 against the Fox Interactive Media division, which owns MySpace.Profits at the company’s global… Continue reading News Corp reports $3.4bn loss
ITV1’s Car Crime UK secured the highest ratings during the all-important peak-hour last night with 3.8 million viewers, a million more than its BBC One rival crime show.The third of six episodes, ‘Drugs, Drunks and Dogs’, pulled in 3.6 million average viewers and a 16.7% share between 9pm and 10pm, compared to The Truth About… Continue reading Overnights: ITV1’s prime time crime show beats BBC One
comScore has been appointed as as the independent provider of centralised site content vetting on behalf of the Internet Advertising Sales Houses (IASH) – the official sales house council of the IAB in the UK.The site vetting initiative requires the classification of more than 12,000 sites by degrees of suitability for hosting display advertising, giving… Continue reading IASH appoints comScore as 3rd party for site content vetting
Analyst UBS says that ITV should consider changing to a subscription model to boost revenues.According to a report in today’s Independent, Daniel Kerven, analyst at UBS, said there was little upside even after a recovery and “given ongoing structural pressures, we have suggested that it should consider migrating to a subscription model”.A survey carried out… Continue reading UBS: “ITV should switch to subscription model”
Magic 105.4 has announced an exclusive deal with Lakeside Shopping Centre that will see the Essex retail venue launch its first ever radio sponsorship.The deal, brokered by Mediaedge:cia, will span seven months until 3 January 2010 and support Lakeside Shopping Centre’s bid to encourage London families to visit for a day out.Every Saturday throughout August,… Continue reading Lakeside partners Magic 105.4 for first ever radio campaign
Commercial broadcast television viewing had a record first six months of 2009, according to new figures from BARB.The average viewer in the UK is now watching 16.7 hours of commercial television every week, which is up by almost 10 minutes on the record set during the same period last year.The figures, which were published in… Continue reading Commercial TV viewing hits a new high
US consumers say they rely on newspaper advertisements more than ads in any other medium when they are planning, shopping and making purchase decisions, according to a study commissioned by the Newspaper Association of America (NAA), conducted by MORI Research. Other media, including the internet, trailed newspapers by 20 percentage points as the primary medium… Continue reading US consumers still relying on newspaper ads
