With their podcast media agency Telling Media Acast execs Georgie Holt and Christiana Brenton want to close the performance and education gap in podcast advertising in the UK and Europe.
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The Responsible Marketing Agency’s founder Hannah Mirza has appointed a trio of key lieutenants to her new ethically-minded agency, including her ex-MediaCom partner Liam Brennan.
The Media Leader Podcast: Shez Iqbal joins the podcast alongside host Ella Sagar and guest Jack Benjamin to chat through the nitty gritty of diversity, equality, equity and inclusion in leadership in media and advertising.
The UK ad market will grow by 2.6% to a total of £35.7bn this year, according to the latest quarterly Advertising Association/Warc Expenditure Report.
Amazon Ads’ UK MD tells The Media Leader about his dreams of working in the football industry and what advice he would give his younger self.
Spotify beat or met most expectations in its recent quarterly earnings, but hinted at more efficiency and a lower headcount in its quarterly earnings call.
Analysis: PubMatic wants to simplify a booming but fragmented media channel. But simplicity is not a substitute for good strategy.
Analysis: Growth in digital subscriptions may lift its sale price as potential bidders would be receiving a publisher with improving profits.
Analysis: While blaming Facebook’s change in policy toward news for a sharp decline in page views may well be fair, it doesn’t change the fact that its outlets will need to adapt to attract online audiences.
Shares in S4 Capital dropped by 22% this morning after founder Sir Martin Sorrell issued a profit warning amid weakened demand from tech clients.