Google has promoted Matt Brittin from his UK client sales chief position to head up its UK operations, replacing Dennis Woodside, who is set to become the search giant’s head of ad sales in the US.Woodside, in turn, will replace Tim Armstrong who is joining AOL as its global chief executive, according to reports.However, Google… Continue reading Google promotes Brittin to head up its UK operations
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The BBC plans to extend its HD service to nine hours a day, the maximum amount of output allowed under its current BBC Trust service licence.The corporation’s HD channel was previously airing around six to seven hours of high definition content a day, but now plans to extend its hours from 4pm to between 12.20am… Continue reading BBC extends HD offering
Tickets for MediaTel Group’s ‘Future of Media Research’ seminar are available at a credit-crunch busting £99 for those who book by this Friday (March 20).To get your £99 ticket, just enter this discount code: EARLY-5PSHC at the MediaTel Group seminar site.The morning seminar, sponsored by Kantar Media, will feature two panels examining issues such as… Continue reading ‘Future of Media Research’ seminar tickets just £99
The Advertising Association has appointed Tim Lefroy as its new chief executive, to replace Baroness Peta Buscombe, who is set to join the Press Complaints Commission next month.Lefroy will take up his new role on May 5, after stepping down from his current position at the management consultancy Radical Communications.At Radical, Lefroy has worked on… Continue reading Advertising Association appoints new chief exec
BBC Magazines is set to launch a new pre-school title called Waybuloo Magazine, to fall in line with the launch of the Waybuloo TV series on CBeebies this summer.The new title, which will be published fortnightly, will be targeted at three to five-year-olds and have a cover price of £2.35, according to reports.BBC Magazines has… Continue reading BBC Magazines to launch new kids title
January 2009 data from comScore shows that the total UK online video viewing audience has grown 10% during the past year to 29.6 million unique viewers age 15 and older. Google Sites once again ranked as the top online video property in the UK, said comScore, with 23.7 million viewers (up 14% versus a year… Continue reading UK online video viewing audience grows 10%
WPP’s chief Sir Martin Sorrell predicts an L-shaped, or prolonged, recession until 2010.Speaking to the Stationers’ and Newspaper Makers’ Company in the City last night, Sorrell said: “The first half of 2009 will be very tough, and the second half relatively better … relative to the first half.”Economists define an “L-shaped” recession as protracted periods… Continue reading Sorrell predicts L-shaped recession until 2010
Nearly half (42%) of Americans say they would not miss reading their local newspaper if it were to shut down, according to research from the Pew Research Center for the People and the Press. The research found that those in the youngest age groups are least likely to miss newspapers, while those who get local… Continue reading Local newspapers would not be missed by 42% of Americans
Phorm, the behavioural targeting company at the centre of a recent row over privacy, has hit out at Google’s Latitude mobile service, accusing the firm of “adding yet more personal data to the extensive user information it collects”.Latitude, which lets mobile users allow people on their Gmail contact list to track where they are, was… Continue reading Phorm airs privacy fears over Google’s Latitude
US advertising spending is forecast to drop 12% in 2009, although there may be somewhat of a levelling off in 2010, according to a recent Media Business Report from Jack Myers.com Media Network. The Myers report predicts a double-digit drop in total ad spending in 2009, following a 4% decline last year. This decline is… Continue reading US adspend forecast to drop 12% in 2009
