More Industry News articles

The social networking audience is growing rapidly, up 11% year on year in 2008, and is expected to increase further over the next five years, according to a new report from eMarketer. In 2008, a staggering 80 million people, which is 41% of the US Internet user population, visited social network sites at least once… Continue reading Social networking users soar

Local news and information publisher Northcliffe Media has announced record audience figures across its network of local ‘this is’ websites.In a statement, Northcliffe said that its network of 233 websites had over 4.3m visitors in January alone – an increase of 39% compared to the same month last year. It added that these visitors made… Continue reading Northcliffe Media announces record audience figures

Project Kangaroo – the joint VoD venture from BBC Worldwide, ITV and Channel 4 – would have given consumers and advertisers what they want, according to some of the panellists at last week’s MediaTel Group ‘Future of Television’ seminar.ITV’s director of group marketing, David Pemsel, said that after two years of planning, ITV is “very… Continue reading Kangaroo may rise again

ITV’s Contract Rights Renewal (CRR) needs to change, according to some of the panellists at last week’s MediaTel Group ‘Future of Television’ seminar.Speaking before the second panel at last week’s event, Andrew Smith, head of TV at Billetts, said that on the whole “CRR has worked but it has its flaws and needs to change”.“2009… Continue reading “CRR needs to change”

The future of Channel 4 is a “tricky issue” according to panellists at last week’s MediaTel Group ‘Future of Television’ seminar.The panellists agreed that Channel 4 is “good for broadcasting” as it remains different to both the BBC and ITV – “I definitely want to see Channel 4 continue to exist,” Chris Hayward, head of… Continue reading “It’s only Television”

The number of US women over age 55 using Facebook has grown 175.3% since September 2008, making mature females one of the fastest growing demographic groups on the social network, according to independent blog Inside Facebook. The number of men over age 55 also grew dramatically during the same four-month period (up 137.8%), but women… Continue reading Women over 55 flock to Facebook

ITV’s ever-popular Dancing on Ice managed to pull in higher ratings than BBC One’s coverage of the prestigious British Academy Film Awards last night.Dancing on Ice attracted 9 million viewers and an impressive 33.7% audience share between 6.50pm and 8.30pm, and an extra 7.3 million viewers during The Skate Off show between 9.30pm and 10pm.Four… Continue reading Dancing on Ice beat the BAFTAs

The current economic conditions mean that TV could become a more attractive proposition for brands previously put off by high entry costs.This will enable a wider range of brands to benefit from Billetts’ belief that TV delivers higher levels of ROI that other media.A poor start to 2009 has meant that Billetts has predicted a… Continue reading Billetts predict low TV costs in ’09 will attract new advertisers

The BBC is set to push mobile TV in the coming months by releasing its mobile iPlayer software on more top-end handsets and networks, according to a report in the Financial Times.The BBC’s iPlayer service is currently available on Apple’s iPhone and iPod Touch, Nokia N96 and N85, Samsung’s Omnia and Sony Ericsson’s C905, but… Continue reading BBC pushes TV’s mobile video revolution

Television is in a good place at the moment, despite increased competition and more choice, according to some of the panellists at today’s MediaTel Group ‘Future of Television’ seminar.Speaking before the first panellist debate, AGB Nielsen’s head of commercial operations Alex North, said that despite there being more channels and more choice in the current… Continue reading The ‘Future of Television’ is bright