ITV1’s Midsomer Murders pulled in more than 6.5 million viewers last night, beating Steven Spielberg and Tom Cruise to the top spot.The ITV1 murder series attracted an average 29.6% audience share between 8pm and 10pm, with a peak audience of 6.7 million viewers at 9.30pm.BBC One’s film premiere of Spielberg’s War of the Worlds, starring… Continue reading Midsomer Murders Rockets With 6.5 Million Viewers
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The BBC’s mobile TV trial only reached a peak of 580 viewers per day during its 12 month trial period, which ended in April this year, according to data released by the BBC Trust.The data also revealed that monthly content consumption of its BBC One, Three and News 24 channels reached a high of just… Continue reading BBC Releases Data On Mobile TV Trial
A new report reveals that online national newspapers attracted 94.8 million unique visitors in June, with 35.5 million of those UK readers.The report, carried out by the Newspaper Marketing Agency, encompasses web traffic statistics of the 16 national titles owned by its members, including Associated Newspapers, Mirror Group Newspapers and News International.The NMA report measures… Continue reading Newspaper Sites Attract Nearly 95 Million Visitors
ITV1’s Harley Street failed to win over viewers with the second episode in the series, losing one million viewers since last weeks poorly-received debut show.The new glossy medical drama only managed to pull in 2.8 million viewers between 9pm and 10pm last night, an average 13.8% audience share, slipping 4% in a week (see On… Continue reading Harley Street Failed To Impress Again With 2.8 Million Viewers
Trinity Mirror has developed a mobile web platform for its newspaper titles in a deal with Nokia and Bluestar Mobile.The Daily Mirror will be one of the first papers to be made available to readers via their mobile phones when the sites launch in the autumn this year.Trinity developed the sites to offer readers instant… Continue reading Trinity Set To Launch Mobile Web Platform For The Daily Mirror
Havas has reported a 3.6% year on year rise in revenue to €755 million (£596.8 million). It also announced organic growth of 7.86% in the first half of the year. The company, which owns ad agencies including Euro RSCG and media planning and buying network MPG, said that European countries such as Portugal, Italy and… Continue reading Havas Reports Revenue Rise
Kiss 100 is set to launch its radio service via Apple’s new iPhone, allowing fans to listen to the station on their mobile phone.Listeners will be able to access Kiss at www.totalkiss.com via their iPhone’s mobile internet browser, which will also incorporate an exclusive ‘audio bumper’ before the live coverage.It will be the first time… Continue reading Kiss Launches Radio Stream Via iPhone
New research has found that the majority (84%) of 25-34 year olds have left a favourite website because of intrusive or irrelevant advertising. The research, published by HowTo.tv, found that 73% of web users have left a favourite website because of intrusive or annoying ads, rising to 84% for 25-34 year olds, an increase of… Continue reading New Research Looks At Intrusive Online Ads
Bauer Media has announced the appointment of Marco Nadotti to the newly created role of head of video acquisition and syndication.Nadotti will be expected to expand video services across Bauer’s portfolio of websites, which currently serve around two million videos a month.His brief is to work with current Bauer brands such as FHM, Kiss, Magic… Continue reading Bauer Appoints New Video Acquisition Chief
Telmar has launched a new web-based search tool for its subscribers, which will enable media companies to search their research data more efficiently, according to the company.The search and analysis tool has been named ReSearch Guru by the US-owned media software supplier.The tool has been designed to export search results in seconds into Excel and… Continue reading Telmar Launches New Research Guru
