More Industry News articles

The IAB, Interactive Advertising Bureau, announced that internet advertising revenues reached $5.8 billion in the first quarter of 2008, an increase of 18.2% over the same period in 2007. Although the figures were the second highest in history, there was a slight slide of 1.7% from the previous quarter which recorded the largest ever figures,… Continue reading US Internet Advertising Revenues Up 18.2% YoY in Q1

Oliver & Ohlbaum warned that increasing public service broadcasters’ ad minutes and removing restrictions on peak-time ads could lead to a fall in TV ad spend.Ofcom is currently consulting on changes to the amount and distribution of TV ads, according to a report in MediaWeek.Sean McGuire, managing director at Oliver & Ohlbaum, argued that TV… Continue reading Removing Restrictions On Ads Could Lead To £150m Fall In Adspend

The number of IPTV subscribers nearly quadrupled in 2007 across the Americas region, according to iSuppli Corp. Subscribers in North and South America increased from 501,000 in 2006 to 1.8 million in 2007, up 257.1%. The majority of subscribers are in the US – leading US IPTV providers Verizon and AT&T collectively reached 1.2 million… Continue reading IPTV Subscribers Grow 257% in Americas Year on Year

Bauer’s Kiss Radio has announced the signing of its latest ambassador, DJ Paul Oakenfold, to represent its ‘Music is Life’ philosophy.The DJ will present a series of music programmes featuring the history of dance music from the last 20 years, starting with a special Ibiza broadcast later this month.Oakenfold first broadcast on Kiss in 1985… Continue reading Kiss Signs DJ Paul Oakenfold as New Ambassador

LinkedIn, the professional social networking site has secured an extra $53m (£27m), to fund its expansion plans in Europe, which takes the company’s value to $1bn. LinkedIn now has 23 million members worldwide, with the UK making up one million members and more than six million in Europe. It allows professionals to keep in touch… Continue reading LinkedIn Valued At More Than $1 Billion

News International will shut its News Magazines unit that loses £10 million a year as the first step of widespread changes due to take place in the company.The News Magazines unit was launched by News International in 2005 and currently publishes the free monthly magazine SkyMag and The Sunday Times Travel Magazine.James Murdoch, who was… Continue reading News International Set To Close Magazines Unit

Over 50% of an average marketer’s budget is now spent online, according to a new report from online lead generation company Clash-Media. According to the research, over 70% of companies use search engine optimisation, paid search and e-mail marketing to in-house lists. Use of offline marketing methods has largely decreased, with only press and television… Continue reading Over 50% Of Marketers’ Budgets Spent Online

Lloyd Embley has been appointed as the new editor of the People six months after he took over as acting editor.Embley took over as acting editor of the Sunday tabloid after Mark Thomas left the job last November.Trinity Mirror, owner of the paper, also announced that its deputy editor, Ben Proctor, is leaving the company.Daily… Continue reading People Appoints New Editor

Italy claimed a 2 – 0 victory over France last night, knocking them out of the competition in front of a 6.9 million audience on BBC One.One of the pre-tournament favourites, France lost two key players in the first half after Franck Ribery was taken off with a serious injury and Eric Abidal was shown… Continue reading France Knocked Out Of Euro 2008

GCap Media’s Classic FM announced it will sponsor a series of classical concerts at London’s indigO2 and O2 arena in a new seven figure deal.Classic FM has teamed up with the owners and operators of the O2 – AEG – to be both the sponsor and media partner for the concerts, which are set to… Continue reading Classic FM Signs Major New Concert Deal