Wal-Mart, the giant US retailer, is to launch a digital video download service, according to a report in today’s Financial Times.The report says that Wal-Mart has published job advertisements for a business manager to head what is described as a new digital video category at Walmart.com.No details are given in the advertisement of when Wal-Mart… Continue reading Wal-Mart Could Launch Digital Video Downloads
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BT has signed an agreement with ZTE, a provider of telecommunications equipment and network solutions, to develop the world’s first 3G mobile handset compatible with BT Movio’s wholesale mobile entertainment service.The new phone will allow 3G mobile operators to offer BT Movio’s broadcast mobile TV and DAB digital radio service alongside existing video-on-demand services and… Continue reading BT Signs Deal For Phone To Support Mobile TV
Following its expansion beyond London, Ocean Outdoor is launching a new division to provide clients with formatted roadside opportunities.Ocean City Vision will be headed by Iain Chapman, former sales manager at Van Wagner.Initially, Ocean City Vision’s portfolio will be made up of Ocean Squares, the largest format backlit product in Europe, and Ocean 96s.Ocean says… Continue reading Ocean Outdoor Launches New Division
SMG is to sell off its cinema and outdoor advertising businesses, Pearl & Dean and Primesight.The news comes with UTV thought to be preparing another bid for the group, after having two previous offers turned down (see UTV Merger Bid For SMG).Pearl & Dean generates 25% of cinema advertising revenues in the UK and Republic… Continue reading SMG To Sell Pearl & Dean And Primesight
Liverpool’s first game of the Champions League proper, on ITV last night, was not a massive success, with a peak of 4.2 million adults (a 21% audience share) watching the coverage.The match, against PSV Eindhoven, attracted an average audience of 3.5 million adults (an 18% audience share) across its duration.BBC1 was the big attraction on… Continue reading Liverpool Draw Fails To Attract Viewers
The Institute of Practitioners in Advertising (IPA) is to demonstrate its much awaited second TouchPoints database, the Integrated Planning System, to the planning community at an invitation-only briefing session on October 5.The results of the first IPA TouchPoints survey were released in March and showed a week in the life of a representative sample of… Continue reading IPA Prepares To Demonstrate Second TouchPoints Database
GCap Media’s Classic FM has signed a deal with eMusic to provide paid-for music downloads on its newly relaunched website.Visitors to classicfm.com will be able to download tracks on a variety of subscription models, giving them access to thousands of tracks.The partnership, which goes live tomorrow, will be promoted across all of Classic FM’s media… Continue reading Classic FM Signs Music Download Deal
Logitech has teamed up with Match Day Media Ltd (MDM.TV) to launch a new advertising campaign that will be broadcast at football stadiums across the UK.The new campaign, aimed at technologically savvy consumers, marks the first time that Logitech has advertised over a TV network.The campaign will run alongside the football and lifestyle themed entertainment… Continue reading Logitech To Broadcast Campaign At Football Stadiums
Demand for digital television in Europe will reach a new record in 2006, according to a new report from Strategy Analytics. According to the Digital TV Subscriber Market Forecast Europe, nearly 19 million homes will buy digital television for the first time this year, an increase of 20%. Strategy Analytics says that the most popular… Continue reading Record Demand For Digital TV In 2006
Mobile media company 3 will next week become the first podcast advertiser on the Galaxy radio network as part of a six figure package to promote 3’s new mobile messaging service.3 is launching a new service that allows users to stay in touch with their friends by accessing email and messenger accounts on 3, in… Continue reading 3 Becomes Galaxy Radio’s First Podcast Advertiser
