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Total US advertising expenditures in the first six months of 2006 increased 4.1% to $73 billion year on year, according to new data released by TNS Media Intelligence. Spanish language media benefited from a boost in the form of this summer’s World Cup, rising 20.5% to $2.4 billion, whilst internet display advertising, rose 18.95 to… Continue reading Total US Advertising Expenditures Increased 4.1% In H1

SES Astra is launching a fully satellite-based interactive and low-cost broadband internet service for the residential market, small and home offices, as well as small and medium enterprises.The service, called ASTRA2Connect, will provide a full satellite-based triple-play service enabling broadband internet access, voice-over-IP and other content related access services such as IPTV or video-on-demand.Astra expects… Continue reading Astra To Launch Satellite Based Broadband Service

The Sunday Times became Britain’s first ever £2 newspaper last weekend, with the Telegraph also raising its cover price.As well as the Sunday Times, the Times has also raised its cover price, in order that News International can make back some of its investment in new title thelondonpaper.Meanwhile, the Telegraph Group has raised its prices… Continue reading Newspapers Raise Prices As Circulations Continue To Fall

NTL:Telewest could be rebranded as Virgin on Valentine’s day next year, according to reports in the trade press.This follows the £962 million merger between NTL:Telewest and Virgin Mobile which saw the company become the nation’s first quadruple play broadcaster to offer TV, broadband, fixed line and mobile telephony (see NTL Confirms £962m Virgin Mobile Takeover).NewsLine… Continue reading Virgin Rebrand For NTL:Telewest Could Occur Valentine’s Day

The Charlotte Church Show on Friday night brought in a peak of 1.6 million adult viewers (a 9% audience share), but this was no match for Jonathan Ross on BBC1.Charlotte Church’s show, which was on for an hour from 10pm, attracted an average audience of 1.5 million adults, whilst Friday Night With Jonathan Ross had… Continue reading Jonathan Ross Wins Battle Of The Chatshows

Local online advertising in the US is predicted to grow by 31.6% over 2006, reaching $7.7 billion in 2007, according to new research from Borrell Associates. US Local paid search, which Borrell says is already approaching $1 billion this year, is forecast to grow by 86% in 2007, to $1.8 billion. In addition, local e-mail… Continue reading US Local Online Advertising To Grow 31% Over 2006

Michael Jackson, former head of Channel 4, has said he is interested in taking over as head of ITV, after previously distancing himself from the role.According to a report in today’s Independent, industry sources say that Jackson could be persuaded to return to the UK to take on the position.Although Jackson has been one of… Continue reading Former Channel 4 Head Could Return For ITV Job

US broadband households are a prime market for connected home entertainment, with over 16 million having a strong interest in these applications, according to a new report from Parks Associates. The report says that 39% of broadband households with a data network and 37% of broadband households without a home network consider multimedia networking applications… Continue reading US Broadband Households Prime Market For Connected Home Entertainment

Vodafone, the mobile operator, is to enter the UK fixed-line broadband market after signing a deal with BT to use its existing infrastructure.Vodafone says that the deal will allow its customers to benefit from bundled packages of mobile and broadband services nationwide, due to BT’s unique footprint in the UK.The deal is worth about £400… Continue reading Vodafone To Enter Fixed-Line Broadband Market

TV adspend is continuing to grow in the Americas, although not as quickly as in the 1990s, according to a new report from ZenithOptimedia. ZenithOptimedia says that television advertising is now growing at 5% a year in the region, compared to 6.3% a year in the 1990s, with competition from cable and satellite companies keeping… Continue reading TV Adspend In Americas Growing At 5% A Year