The Sun newspaper has cut its cover price from 35p to 20p in the Granada region, in an effort to boost the title’s circulation and keep it above the three million mark.It is thought that the Granada region accounts for some 250,000 sales of the newspaper. The title is said to be unpopular in parts… Continue reading The Sun Cuts Cover Price To Keep Circulation Up
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Ofcom has upheld complaints that a Channel 4 series, Pepsi Max World Challenge, broke Ofcom’s Broadcasting Code because of the amount of Pepsi branding featured in the programmes.The series, in which 12 amateur footballers were followed as they competed to see who had the best attributes to make a world class player, was found to… Continue reading Ofcom Upholds Complaint About Channel 4 Pepsi Sponsorship
Pearson, publisher of the Financial Times, has announced that it is on track to produce record profits for the year. The group recorded underlying operating profit up 15% for the first nine months of the year and sales up 5%, whilst total sales for the nine months to September 30 were up by 11% and… Continue reading Pearson On Track To Deliver Record Profits This Year
The board of SMG has threatened to resign after a dispute with one of its main shareholders as to who should run the company. According to a report in the Guardian, non-executive directors told Fidelity that they would quit unless the fund manager stop demanding that they fire chairman Dr Chris Masters. Fidelity has apparently… Continue reading SMG Board Threatens To Resign
ITV could be considering a bid for SMG following the company’s shares hitting a fifteen year low last week. There have already been strong rumours that ITV is to make bids for SMG’s cinema advertising business Pearl & Dean (see ITV Could Bid For Pearl & Dean). Following the issuing of a profits warning last… Continue reading ITV Could Make Bid For SMG
The UK economy is set to grow at or just above 2.5% per annum both this year and next, according to the latest forecast from the National Institute of Economic and Social Research (NIESR). The NIESR says that assuming interest rates are raised to 5% per annum in November and 5.3% per annum early next… Continue reading UK Economy Set To Grow At 2.5%
One out of every ten online consumers in the US watches television broadcasts online, according to the latest Consumer Internet Barometer survey from The Conference Board and TNS. The top reasons given for watching TV broadcasts online are personal convenience and avoiding commercials. Only a small percentage of consumers claim that their traditional television viewing… Continue reading One In Ten US Online Consumers Watches Internet TV
Mobile TV is seen as having good potential for growth as it is a service which should have mass appeal across the whole customer base, unlike many other content services such as games, according to new research from Ovum. Mobile gaming, says Ovum, appeals to around only 20% of users, whilst there have been some… Continue reading Mobile TV Providers Could Have To Consider Ad Supported Models
Despite mobile phone providers’ endeavours to recruit 3G customers, third generation technology remains a low priority for mobile users across the globe, with cost the overriding factor, according to new research from TNS. The research identified little increase in 3G technology usage amongst consumers, who see the offer of mobile TV and surfing the net… Continue reading 3G Capability Remains Low Priority For Mobile Users
81% of children aged between the ages of eight and 11 have a computer at home, just slightly less than the 95% that have a television set at home, according to a new report by market research company Youth Trends. 87% of the age group also access the internet from their home computers, with around… Continue reading Online Competes With TV For Youth Market
