SMG’s total underlying revenues were down 2% to £88.6 million in the first six months of 2006. SMG attributed the fall in revenues on the contract rights renewal system in addition to a weak advertising market. Television revenues fell by 7%, in common with ITV1 as a whole, to £57.9 million, in the first six… Continue reading SMG H1 Underlying Revenues Fall 2%
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The Advertising Standards Authority (ASA) has cleared Endemol, Nestle and Channel 4 of fixing the Big Brother golden ticket promotion, although it has criticised them for the way in which it was carried out.The golden ticket promotion to find a member of the public to enter the house (see Big Brother Seeks Contestants Through Wonka-esque… Continue reading Big Brother Golden Ticket Draw Not Fixed
JCDecaux has announced record results for the first six months of 2006, which it says reflect a strong operating performance. Consolidated revenues of €945.8 million increased by 13.4% in the first half of the year, with organic revenues, excluding acquisitions and the impact of foreign exchange, increasing by 7.6%. The outdoor specialist’s operating margins increased… Continue reading JCDecaux Announces Record Results For First Half 2006
Apple is to start selling films over the internet, which viewers will be able to watch on their TVs.The company is launching a device which will wirelessly stream music and videos from the internet to consumers’ televisions.The device, which will cost $299, has been given the temporary name of iTV and is expected to launch… Continue reading Apple Takes On The Movie Market
BBC Worldwide, the BBC’s main commercial arm, has announced two key appointments to drive its growth strategy within the UK and internationally.Both appointments will report into David Moody, BBC Worldwide’s managing director of digital media and director of strategy.Luke Bradley-Jones, who joins from Spectrum Strategy Consultants, has been appointed as head of strategy and will… Continue reading BBC Worldwide Announces Key Appointments
ITV has sealed a multi-million pound sponsorship deal with Reckitt Benckiser to sponsor Emmerdale for another year, in the broadcaster’s second biggest sponsorship deal after Coronation Street.The deal includes sponsorship on ITV1, ITV2, branding on ITV’s marketing of the show as well as online sponsorship, interactive and mobile interactive bumpers, off screen licensing and merchandise.Thomas… Continue reading ITV Signs Its Second Largest Sponsorship Deal
Bango, the mobile internet platform provider, has announced an agreement with Yahoo! to deliver search marketing products and services to the mobile marketplace.Bango now offers Yahoo! search advertising products and services to mobile content providers, through the integration of Bango’s platform and Yahoo’s mobile marketing service.This is intended to create a one-stop solution to allow… Continue reading Bango Signs Mobile Search Marketing Agreement With Yahoo!
Rupert Murdoch’s News Corporation has acquired a majority stake in mobile content company Jamba, known as Jamster in the UK.News Corporation has acquired a 51% stake in Jamba, the company behind the Crazy Frog, in a deal believed to be worth $187.5 million.News Corp bought the stake in Jamba from owners VeriSign, who purchased Jamba… Continue reading News Corp Acquires Controlling Stake In Crazy Frog Company
Future Publishing has announced the launch of a new quarterly magazine, T3 Home, a spin off from gadget packed mag, T3.Launching on Thursday September 21, the computer company Intel has taken all of the available advertising space in what is believed to be a first for a UK technology magazine.Intel, in a deal brokered by… Continue reading T3 Spin Off T3 Home To Launch
Orange this week becomes the first brand to use Viacom Outdoor’s Mega Escalator format on the London Underground, showcasing its new Magic Numbers campaign.The Mega Escalator format incorporates the escalator panels running up the walls alongside the escalators as well the entire surrounding wall.The deal was brokered by Julia Francis, account manager at Initiative, Becky… Continue reading Orange Campaign Becomes Tube Advertising First
