Bank of Scotland Corporate, in a deal brokered by Viacom Outdoor, has become the first sponsor of the new Docklands Light Railway station at London City Airport, following the opening of the airport DLR link at the end of 2005.Bank of Scotland has developed a brand domination campaign at the DLR London City Airport interchange… Continue reading First Sponsor Of London City Airport Light Railway
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August brought with it the news that the UK remains the only country in Europe with over 50% of households having digital television services. The figure was revealed in a report from Datamonitor, who also forecast that by 2010, 95% of UK households will have made the transition to digital TV (see UK Only Country… Continue reading INSIGHTanalysis: Media Healthcheck – August 2006
The war between the free afternoon papers has finally kicked off in earnest, as News International’s thelondonpaper hit the streets today at 4.30pm, putting it head to head with Associated Newspaper’s offering London Lite.thelondonpaper like its opposite number London Lite, carries a lot of purple on its pages, although unlike that paper it seems to… Continue reading thelondonpaper Launches And The Free Newspaper War Begins
In less than a year, China will overtake the US to become the world’s biggest broadband market, according to Ovum, the analyst and consulting company. China’s broadband sector has been growing at a compound annual growth rate (CAGR) of 79%, over the last three years, and Ovum says that the strong growth should continue to… Continue reading China’s Broadband Market Will Reach 139 Million Subscribers By 2010
ITV will today become the first terrestrial TV channel to broadcast live on mobile phones, in a deal signed with mobile network 3.The simulcast service means that 3’s 3.7 million customers will be able to watch ITV1 and ITV Play as they would at home, on their mobiles.The service will be priced at 99p per… Continue reading ITV Launches Live Broadcasts On 3 Network
By the end of the year 40% of European homes will have digital TV, according to the new Western European TV report from Informa Telecoms and Media. The report forecasts that the region will pass 100 million digital homes during 2010 and reach 116 million by the end of 2011, equivalent to a 75% penetration… Continue reading Digital TV To Reach 40% Of West European Homes By End Of Year
IPC ignite! has announced that Jo Smalley is to be promoted to the role of publishing director of men’s lifestyle brands, Nuts and Loaded.The announcement follows the appointment of Eric Fuller from the role to managing director of the division last month (see Eric Fuller New MD of IPC Ignite!).Smalley joined IPC ignite! in November… Continue reading Jo Smalley Appointed Publishing Director Of Nuts And Loaded
Following his departure from GCap Media, James Smythe has been appointed to lead BMRB Sports Research, the company’s specialist unit dedicated to providing research services for organisations and businesses involved in sport.Smythe was formerly the head of market research at GCap Media, and prior to that he was associated director at Carat Insight. He is… Continue reading Smythe Joins BMRB From GCap Media
GCap Media’s Classic FM has signed a seven month deal with MediaCom and Emirates Airline to sponsor its finance bulletins on air and online.The £1 million deal begins today with the stated aim of “targeting businessmen to raise awareness of the quality business class experience and the pioneering nature of the airline.”According to research carried… Continue reading Classic FM Signs Deal With MediaCom And Emirates Airline
Global IPTV subscriptions are expected to jump from two million to 34 million between 2005 and 2010, reflecting a compound annual growth rate (CAGR) of 60%, according to a new report from Research and Markets. The report IPTV Update 2006 – The Future of IP Media forecasts that North America will experience the most rapid… Continue reading US IPTV Subscriptions To Increase By 78% By 2010
