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WPP’s reportable revenue for the first six months of 2006 was up 16.1% at £2.864 billion, with headline profit before tax up over 24% to £361 million. On a constant currency basis, revenue was up 12.7% compared with last year, whilst on a like for like basis, excluding the impact of acquisitions and currency, revenues… Continue reading WPP Reportable Revenue Up In H1 2006

Total media spend grew by 8% year on year for the second quarter of 2006, from £2.48 billion to £2.68 billion, according to new research from Thomson Intermedia and KPMG. However, TV adspend grew only 1%, despite this summer’s World Cup, and the report says that the outlook for the rest of the year remains… Continue reading Total Media Spend Increases For Q2 2006

Marketing services spending is expected to reach $455.72 billion by 2010, according to new research published by Veronis Suhler Stevenson (VSS). Spending on direct response media, event marketing and custom publishing is fuelling the growth says VSS. VSS says that total media and communications spending is forecast to rise 7.2% in 2006 to $961.9 billion,… Continue reading Strong Growth Forecast For Marketing Services Spending

For young adults aged 18-24, their mobile phone (26%) matters more to them than television (11%), according to new research carried out by the Carphone Warehouse in association with the London School of Economics and Lord Philip Gould. The Mobile Life report revealed that amongst 18-24 year old women, the proportion rises to 32%, well… Continue reading Mobile Phones Matter More To Young Adults Than Television

The digital transition was a key focus for entertainment companies at the Merrill Lynch (ML) Media Conference taking place this week. Merrill Lynch said that the US advertising market appears to be relatively healthy, with political dollars being spent on the forthcoming senate elections at TV level, whilst News Corp suggested that the advertising market… Continue reading Media Conference Focuses On Digital Transition

A total of 13.2 million people used their mobile phones for downloads and browsing the internet in the UK during July 2006, according to figures released by the Mobile Data Association (MDA). Britain’s growing usage is in line with an upward global trend, and the MDA has identified the top ten types of pages that… Continue reading Internet Usage And Downloads Via Mobile Phones Up

A total of 13.2 million people used their mobile phones for downloads and browsing the internet in the UK during July 2006, according to figures released by the Mobile Data Association (MDA).Britain’s growing usage is in line with an upward global trend, and the MDA has identified the top ten types of pages that were… Continue reading Internet Usage And Downloads Via Mobile Phones Up

Clear Channel Outdoor has won a 5-year renewal of its contract with Dublin Bus, which will see it continue to manage over 2,000 bus shelter advertising panels in Ireland’s capital city.The success in Dublin follows recent street furniture contract wins for Clear Channel Outdoor in Rome and Verona in Italy, London in the UK and… Continue reading Clear Channel Outdoor Wins Dublin Contract Renewal

The British public is willing to shell out more than £30 extra per year for the BBC licence fee, according to a government commissioned report, expected to be unveiled by the culture secretary at the Royal Television Society later today.Tessa Jowell revealed that the report, compiled by the Work Foundation from a survey of 7,000… Continue reading British Public Willing To Pay More For BBC Licence Fee

Ford Ennals, chief executive of Digital UK, is the final panellist to be confirmed for MediaTel Group’s ‘Future of TV’ seminar to be held in two week’s time.Ennals joined Digital UK in April 2005 having previously held senior positions in the private sector for major corporations with responsibility for marketing, customer service and change programmes.… Continue reading Final Panellist Confirmed for ‘Future of TV’ Seminar