The Advertising Standards Authority is launching an investigation into the Big Brother ‘golden ticket’ competition amid claims that the draw was a fix.The watchdog is launching the investigation after receiving complaints from viewers and newspapers claiming that the competition’s eventual winner, Suzie Verrico, knew she would be entering the house before she was selected “at… Continue reading ASA To Investigate BB Golden Ticket ‘Fix’
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The global entertainment and media (E&M) industry has entered a solid growth phase and will increase at a 6.6% compound annual growth rate (CAGR) to $1.8 trillion in 2010, according to PricewaterhouseCoopers’ Global Entertainment and Media Outlook: 2006-2010. Digital video recorders, along with high definition television (HDTV) and digital television, will enhance the appeal of… Continue reading Solid Growth Forecast For Media Industry
Rosemary Gorman has replaced Alan Brydon as display ad director at the Evening Standard, following his departure from the newspaper yesterday.Gorman comes from sister newspaper the Daily Mail where she is currently head of client sales. She was formerly managing partner of Zenith Media, which she left in July 1999 to join the Daily Mail.Further… Continue reading Brydon’s Replacement Announced
MediaTel Group is pleased to announce the fifth in its successful seminar series, ‘The Future Of The National Press’, featuring several high-profile guests including event chair and BBC media correspondent Torin Douglas, a panel debate and audience Q&A session.With newspapers feeling the effects of declining readership figures, MediaTel Group’s seminar and debate will focus on… Continue reading MediaTel Group To Hold ‘The Future Of The National Press’ Seminar
ITV will deliver “efficiency savings” of £100 million by the end of 2008 through “business re-engineering and operational reviews”, according to the latest trading update from the broadcaster.It will also launch a +1 channel for ITV2 on satellite and cable next year, fuelling speculation that the launch will be a holding platform for a new… Continue reading ITV To Undertake Cost-Cutting Restructure
The Evening Standard‘s display advertising sales director, Alan Brydon, has left the newspaper after almost four years in the job.It is not known if Brydon has a new position to move to, but his name has been linked with plans for the proposed News International freesheet, now registered as thelondonpaper.NI has appointed a headhunter to… Continue reading Brydon Exits Evening Standard Ad Sales
ITV will deliver “efficiency savings” of £100 million by the end of 2008 through “business re-engineering and operational reviews”, according to the latest trading update from the broadcaster. It will also launch a +1 channel for ITV2 on satellite and cable next year, fuelling speculation that the launch will be a holding platform for a… Continue reading ITV To Undertake Cost-Cutting Restructure
ITV has unveiled its line-up for September/October, with a host of big hitters returning to our television screens in the hope of rescuing the channel from what investment bank Morgan Stanley has called a “spiral of despair”.Caroline Quentin returns in the award-winning comedy/drama Life Begins alongside Alexander Armstrong, while the irrepressible David Jason dons his… Continue reading ITV Wheels Out Big Guns For Autumn
Mobile TV broadcast subscribers worldwide will reach 102 million by the end of 2010, a giant leap from 3.4 million in 2006, according to reports by In-Stat. Recognising that using cellular networks to deliver content that millions want to watch simultaneously requires much greater bandwidth than is currently available, carriers are turning to mobile TV… Continue reading Mobile TV To Reach 102 Million Subscribers By 2010
Advertisers will now have the chance to test their magazine creative work with the launch of IPC Advertising’s first major online creative testing facility for magazine advertisers in the UK.IPC Advertising will be working with Hamburg-based MediaAnalyser, who specialise in creative ways to manage and improve the quality of visual communications.The facility will offer advertisers… Continue reading Magazine Advertisers Given Chance To Test Creative Work