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Sky subscribers in Britain will soon be able to set their Sky+ programme recorder remotely via their mobile phone or the internet.Users of the BSkyB service will have to register for the remote access, which is free apart from mobile network and internet charges. The Sky by mobile service is available to subscribers of Sky… Continue reading Sky+ Service To Be Accessible On Mobiles And Online

Advertising expenditure in the UK rose by 2.6% to nearly £19 billion in 2005 when measured at current prices (i.e. before accounting for inflation) according to newly released figures from the World Advertising Research Center (WARC) on behalf of the Advertising Association (AA). After adjusting for inflation the rise means a 0.6% increase in real… Continue reading Advertising Expenditure Almost £19 Billion In 2005

Text messaging achieved an all time high in May, reaching 3.3 billion messages, according to latest figures released by the Mobile Data Association (MDA).Person-to-person texts sent across the UK GSM network operators last month increased by 26% on the total sent during the same period in 2005, beating the previous record of 3.2 billion set… Continue reading UK Txt Msgs Reach 3.3 Billion For May

Text messaging achieved an all time high in May, reaching 3.3 billion messages, according to latest figures released by the Mobile Data Association (MDA). Person-to-person texts sent across the UK GSM network operators last month increased by 26% on the total sent during the same period in 2005, beating the previous record of 3.2 billion… Continue reading UK Txt Msgs Reach 3.3 Billion For May

Big Brother‘s Friday night eviction was well watched, with viewers clamouring to see who the public would kick out of the house.Lisa, a 27-year-old upholsterer from Manchester, was the public’s choice and the live eviction was watched by a peak of 5.2 million adults, making it the most watched programme on at the time. The… Continue reading Big Brother Eviction Brings In Viewers

Digital radio listeners read and use information from the scrolling text on their DAB sets, according to the latest findings from the RAB Platform Survey. 69% of listeners read the text, whilst 42% actually used web addresses or phone numbers on the display, offering advertisers a new channel of communication to connect through to consumers.… Continue reading DAB Text Display Is A New Avenue For Advertisers

Advertising expenditure in the UK rose by 2.6% to nearly £19 billion in 2005 when measured at current prices (i.e. before accounting for inflation), according to newly released figures from the World Advertising Research Center (WARC) on behalf of the Advertising Association (AA).After adjusting for inflation the rise means a 0.6% increase in real terms… Continue reading Advertising Expenditure Almost £19 Billion In 2005

M:Metrics, the mobile marketing authority, has announced the deployment of its M:Meter, the first commercially-available mobile device meter designed to measure the behaviour of mobile content consumers in the UK and US.M:Metrics is the only research firm to measure the audience for mobile media and it has recruited more than 1,000 mobile phone users, who… Continue reading New Measurement System For Mobiles

By the end of 2008 there will be 100 million direct-to-home satellite pay TV subscribers globally, meaning that satellite will continue its reign as the top digital TV platform, according to a new study by Research and Markets. The report also examines satellite radio and points to Howard Stern’s departure from traditional radio to begin… Continue reading Satellite Industry To Grow

Newly launched Channel 4 Radio is understood to have had preliminary conversations with industry body the Radio Advertising Bureau with a view to taking up membership.If Channel 4 does take up membership, it would join other RAB members including GCap Media, Emap Radio and Chrysalis Radio.Channel 4 Radio would be the most recent addition to… Continue reading Channel 4 Radio In Talks To Join RAB