The impact of personal video recorders is expected to hit the UK commercial broadcasters the hardest, with television advertising revenue predicted to drop in Britain by nearly 4.0% by 2010, according to a new report from Merrill Lynch.The PVR – Rise of The Machines report shows that PVR penetration in the UK is expected to… Continue reading PVRs To Hit UK Commercial Broadcasters Hardest
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WPP is expected to announce third quarter revenues in excess of £1 billion, the first time ever the company has broken through the billion-pound barrier in a three-month period. According to the Sunday Observer, WPP’s chief executive, Sir Martin Sorrell, will provide further evidence that the UK advertising recovery is well underway, as industry analysts… Continue reading WPP Expected To Report Q3 Revenues In Excess Of £1bn
New digital television customers will be spoilt for choice this Christmas, as Telewest announces its latest promotional drive to bring low cost cable to high street retailer, Dixons.The new retail partnership will see Telewest’s Essential TV package of popular channels offered exclusively at a low monthly cost in 55 Dixons stores nation-wide. The package will… Continue reading Telewest Pressures Digital Rivals With Dixons Deal
Publisher, Northern & Shell, has made a pre-tax loss of £3.2 million last year, compared to a profit of £16.6 million in 2002, as owner Richard Desmond paid himself £46.2 million, according to accounts filed at Companies House. In 2003, Desmond paid himself a salary of £15.1 million, a significant increase compared to the £629,000… Continue reading Northern & Shell Move In To Loss As Desmond Gets £46 Million Pay
Visitors to Radio Times online will benefit from several new features, as well as a new look, from tomorrow as the website seeks to create the most comprehensive online guide to television, radio and film in the UK.The online overhaul is the result of extensive research into the needs of current users and include an… Continue reading Radio Times Plans Web Relaunch With Added Content
Northern & Shell made a pre-tax loss of £3.2 million last year after its owner Richard Desmond paid himself a total of £46.2 million, according to accounts filed at Companies House.Reports suggest that Desmond paid himself a salary of £15.1 million last year, a significant increase compared to the £629,000 he was paid in 2002.… Continue reading Desmond’s Northern & Shell Moves In To Loss
Emap has today announced plans to launch the UK’s first weekly glossy for women in an attempt to replicate the success enjoyed by Zoo in the men’s market.The publisher of Heat, Closer and FHM is gearing up the launch of a British version of upmarket Italian magazine, Grazia, with a budget of more than £16… Continue reading Emap Launches Grazia As UK’s First Weekly Glossy
Fixed telephone lines in the home could soon become a thing of the past, according to new research, as many consumers expect voice and data services to become mainly wireless in the next two years. The study by mobile phone maker, Nokia, shows more and more people are moving away from land lines to use… Continue reading Wireless Voice & Data Services Replacing Home Land Lines
BBC Good Food magazine is launching a spin-off title called Vegetarian Christmas, aimed at readers catering for people with special dietry requirements over the festive period.The one-off title, published once a year since 2000, goes on sale on 5 November for eight weeks with a cover-price of £2.60 and an initial print run of 110,000.… Continue reading BBC Good Food Launches Vegetarian Spin-Off Title
Email is being accepted as a marketing tool, with over half of consumers wishing that it would replace telemarketing, however, a new study from Doubleclick revealed that two-thirds of emails received are still considered as spam. As well as 49% of people surveyed seeing email marketing as a replacement for telemarketing, 45% of respondents said… Continue reading Email Becomes More Popular As A Marketing Tool
