Alban Communications has come together with International Poster Management to launch a new outdoor buying point called Helix.The move follows the sale of Alban’s stake in Outdoor Connection to Poster Publicity, which following the acquisition of OMD’s share, now controls two thirds of the outdoor planning and buying company.The joint venture company will handle the… Continue reading Alban Launches UK’s Second Largest Outdoor Buying Point
Emap’s cult lifestyle title, The Face is to get its first new look in ten years, with a comprehensive re-design, following similar changes at IPC’s Wallpaper* title.The shake up at the style titles follows Condé Nast’s decision to join forces with the Ministry Of Sound to launch a new consumer lifestyle magazine called Trash (see… Continue reading Lifestyle Magazines Revamp In Bid To Put Out Trash
Maiden Outdoor is launching a new flexible network of large format backlit poster sites, which will offer advertisers the opportunity to hand pick individual prime London locations.The new format will offer agency planners and buyers with the opportunity to decide exactly which panels will achieve maximum visibility for their clients’ brands. The new package has… Continue reading Maiden Launches Targeted Ad Network
While ITV powerhouses Carlton and Granada remain embroiled in a protracted struggle to save their merger plan, the minority TV groups are going quietly and efficiently about their business. Ulster Television’s AGM took place today and shareholders have been be told that the group remains on target to outperform its high profile peers.In ‘challenging’ conditions,… Continue reading Ulster TV Outperforms ITV In First Quarter
Carlton and Granada have reportedly proposed directly linking advertising rates with audience figures in an attempt to save their planned £2.7 billion merger.According to reports in The Times, the offer is part of a final round of trading between the ITV companies and the Competition Commission in a last ditch attempt to gain approval for… Continue reading ITV May Link Advertising Rates To Audience Figures
Future Publishing is launching the UK’s first consumer, news-stand mobile phone gaming magazine in response to the growing popularity of mobile gaming.The new title, Mobile Gamer, will launch later this month with a cover price of £3.95. It will contain 100 pages of features, reviews and special codes to access four mobile phone game demos.The… Continue reading Future Launches First Mobile Gaming Magazine
ITV2 achieved its highest ever monthly audience share in May to become the second most popular non-terrestrial channel behind Sky One.The latest data shows that ITV2 took a 2.16% share of all viewing in multi-channel homes last month, overtaking E4, UK Gold and the recently launched BBC3 to cement its position as one of the… Continue reading ITV2 Turns Up Heat On Competition During May
ITV has enlisted the help of Rivals Digital Media to provide new content and fresh design features for its relaunched football website.The new site will support the broadcaster’s football coverage and will provide sponsors and advertisers with another channel through which to reach consumers. It will include information on the Premiership and the Champions League… Continue reading ITV Joins With Rivals To Relaunch Football Website
Spanish language network television continued to outperform the US advertising market in the first quarter of the year, showing growth of 19.5% over Q1 2002, according to estimate figures from TNS Media Intelligence/CMR.Also On MediaTel Insight Today…SMG Sees No Material Advertising Recovery Until 2004Conditions in the first five months of this year have led Don… Continue reading MediaTel Insight: US Adspend Grows 5% In First Quarter
Cordiant remained in the spotlight yesterday after reports that its clients want the advertising group to seek “an industry partner” in its attempt to claw back some money for its investors. The stock was seen up 29.17%Meanwhile, allegations of corporate greed remained in focus on news that WPP’s chief executive, Sir Martin Sorrell, is facing… Continue reading Sharewatch: Cordiant Up On Hopes Of ‘Industry Partnership’
