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Pearson today announced that it has completed the sale of its 22% stake in European broadcaster, RTL Group, to Bertelsmann AG, as previously announced in December last year (see Pearson Agrees Sale Of RTL Stake). Following the deal, Marjorie Scardino, chief executive officer of Pearson, and John Makinson, finance director at Pearson, will resign as… Continue reading Pearson Completes Sale Of RTL Stake To Bertelsmann

If European telecommunications companies endeavour to compete with cable operators by building ‘hybrid’ satellite and ADSL networks they will end up losing more than E3,000 (£1,830) per subscriber over ten years, according to Forrester Research. The Making ADSL Broadband Pay report, released by Forrester last month, suggests that telcos should try to forge creative partnerships… Continue reading European Telcos Will Lose Out If They Compete Head On With Cable Companies, Warns Forrester

Capital, which is eagerly awaiting the release of the latest RAJAR data this morning, was one of the best media performer’s in yesterday’s market. Shares were up 1.58% to close at £6.75˝, an increase of 10˝p on the day before.At the other end of the scale Cordiant was the worst performer in yesterday’s media market.… Continue reading Sharewatch

Debt-laden telecoms companies will be forced to further consolidate and divest during 2002, as they simply cannot afford to go it alone. This is one of the findings of the World Markets Research Centre (WMRC) report on the prospects for the global telecoms market in 2002. The analysis says that if 2001 were the annus… Continue reading Consolidation And Divestments Expected In 2002 For Debt-Laden Telecoms Companies

Advertising agency Publicis is claiming to have created the first fully interactive TV ad that allows viewers to alter the content of the commercial within the broadcast stream.The 60 second ad, which has been created for homeless charity, The Depaul Trust, allows viewers to select a choice of narrative at set points within the commercial… Continue reading First Fully Interactive TV Ad Unveiled

There has been much talk in the advertising community recently about the threat to television advertising revenues from personal video recorder (PVR) technologies, such as Tivo. These digital recorders are able to hold large of amounts of programming on hard disk and can ‘learn’ which types of programme the viewer would like to have recorded.… Continue reading Insight Analysis: Should Advertisers Fear Digital Video Recorders?

The BBC is launching its first digital radio station, Five Live Sports Extra, on 2 February and plans to roll out a further four digital radio stations over the next year.Five Live Sports Extra, which was given the go ahead by the Government last year (see Government Says No To BBC3), is intended to compliment… Continue reading BBC To Launch Its First Digital Radio Station

BARB has said that ATR, the contractors supplying its data, have resolved the problems that led to the “regrettable” delay in the release of viewing figures earlier in the month.BARB’s chief executive, Caroline McDevitt, said: “We are confident that the teething problems of recruiting and installing a new and much larger panel have been resolved.… Continue reading BARB Resolves Data Problem

ITV’s director of channels, David Liddiment, admitted at the launch of ITV1’s winter schedule in November that BBC1’s recent ratings successes were posing a threat to the nation’s “most popular channel.” – Just over a month later BARB figures for 2001 showed that for the first time in over 40 years BBC1 had beaten ITV1… Continue reading Feature: Playing The Ratings Game

French television groups TF1 and M6 each released its 2001 financial results yesterday, with the outlook continuing to be weak, according ABN Amro analysts. TF1 saw advertising revenues fall by 4.7%, with Q4 down by over 10%. However, the figures were in line with the broker’s expectations. Ad revenues at M6, meanwhile, grew by 2.3%,… Continue reading French TV Groups’ Figures Show Ad Downturn Continuing In Q1