Outdoor Connection has negotiated a strategic alliance with PHD, OMD UK and Blade GB to form Digital Connection, the first specialist unit to focus solely on planning and buying digital outdoor media.Launched yesterday, Digital Connection hosts a database of existing digital formats and is to develop planning tools for non-traditional forms of outdoor media including… Continue reading Digital Outdoor Planning Unit Launches
Dave King, Emap’s broadcast sales director has been chosen to replace Tom Toumazis as managing director of Emap Advertising, following Toumazis’ resignation last month. Elan Closs Stephens CBE has been reappointed by Culture Secretary Tessa Jowell as chair to the Board of Sianel Pedwar Cymru (S4C). She will be reappointed from 1 April 2002 until… Continue reading Appointments Brief
Q3 results from BSkyB released today reveal revenue increases of 24% and net subscriber growth of 190,000 bringing BSkyB’s DTH subscriber total to 5.49 million. Pre-tax losses for the period fell to £89 million, compared with £123 million for the same period last year. Turnover rose 23% to £642.7 million (from £520.3 million) and earnings… Continue reading BSkyB Losses Fall As Subscriber Growth Continues
Mega Profile has signed a deal with Littlewoods allowing it to use the retail chain’s properties as giant advertising sites.The five-year deal gives Mega Profile exclusive rights to use the facades of the 350 sites owned nation-wide by the retail chain. Mega Profile will be responsible for erecting and maintaining PVC banners on the sites… Continue reading Mega Profile Signs Littlewoods Deal
The Radio Advertising Bureau (RAB) has launched six new radio executions as part of its ongoing campaign to promote the effectiveness of advertising on commercial radio. It is hoped that the campaign will help turn the current ad downturn to radio’s advantage.Douglas McArthur, RAB chief executive, said: “The current advertising slowdown looks set to continue… Continue reading RAB Launches New Radio Spots
The long-running saga of Regional Independent Media Holdings (RIM) finding a buyer could run for another year after Melanie Johnson, the minister for Competition and Consumer Affairs gave one of the interested bidders, Trinity Mirror, another year to acquire the regional newspaper publisher’s titles.Johnson said that the one year extension would not raise competition concerns.… Continue reading Trinity’s RIM Bid Given More Time
According to a new report, FRIACO: How capacity-based interconnection strengthens the Internet market, published this week by Analysys, flat-rate internet access call origination (FRIACO) will generate demand for broadband in western Europe. “FRIACO is not merely a stopgap between pay-as-you-go (metered Internet access) and broadband, but more an important and effective migration path to mass-market… Continue reading FRIACO Will Drive Broadband In Western Europe, Says Analysys
AC Nielsen has named the 43 brands which it claims are the only ones to achieve annual sales of US$1bn and which can be considered “truly global brands”, but predicts that more will join the list in future. At the top of the “mega brands” league is Coca Cola. Only one UK brand- Guinness is on… Continue reading AC Nielsen Names 43 Global Mega Brands
More than a quarter of the Czech population, aged between 12 and 79, now have access to the internet, according to data published by GfK this week. The research shows that Net penetration in the Czech Republic has reached 25.7%, or 2.2 million people – a 32% rise year on year. The quarterly Internet Monitor… Continue reading Internet Reaches One Quarter Of Czech Republic Population
The latest national newspaper readership figures, released by the NRS, show that in the period April to September this year, overall readership fell 1.7%. Around half of all titles saw a drop in readership year on year, but there were some notable exceptions.This month’s figures brought good news for GMG newspapers. The Guardian added 12.7%,… Continue reading PPA Honours Natmags Managing Director
