The uptake of interactive TV (iTV) in the UK will be driven by innovative programming, according to Mike Bloxam, CEO of Netpoll.Speaking at the New Media Age Congress recently, Bloxam said that it could take up to ten years to educate consumers to the potential of iTV unless programme makers start producing engaging interactive programmes.With… Continue reading Programming Will Drive iTV Uptake
Granada released its preliminary end of year results this morning revealing losses of £185 million for the year and admitting that more jobs would have to go. In addition to the widespread downturn in the advertising market, Granada faces mounting losses at ITV Digital. Losses at Granada’s digital media division, which includes ITV Digital, rose… Continue reading ITV Digital Losses Weigh Heavy On Granada As Job Losses Continue
Granada released its preliminary end of year results this morning revealing losses of £185 million for the year and admitting that more jobs would have to go. In addition to the widespread downturn in the advertising market, Granada faces mounting losses at ITV Digital. Losses at Granada’s digital media division, which includes ITV Digital, rose… Continue reading ITV Digital Losses Weigh Heavy On Granada
David Liddiment, ITV’s director of channels, admitted to the serious threat that BBC1’s recent rating successes are posing to ITV1 at yesterday’s launch of the winter schedule.Liddiment spoke out against the BBC’s populist approach at this year’s GEITF McTaggart lecture (see GEITF 2001 MacTaggart Lecture). At the time he claimed to be worried for the… Continue reading ITV Admits BBC Threat At Schedule Launch
The uptake of interactive TV in the UK will be driven by innovative programming, according to Mike Bloxam, CEO of Netpoll.Speaking at the New Media Age Congress last week, Bloxam said that it could take up to ten years to educate consumers to the potential of iTV unless programme makers start producing more engaging interactive… Continue reading Programme Makers Must Drive iTV Uptake
The Newspaper Society (NS), which represents the interests of the UK’s regional and local press, has hit out against the consultation on media ownership rules published by the Government this week (see Jowell Says Cross Media Rules May Remain), claiming it lacks understanding and threatens to increase regulatory burdens.David Newell, director of the NS, said:… Continue reading NS Lashes Out At Government Paper
Those involved in truck advertising are among the few people to greet news of worsening motorway congestion with enthusiasm. With conventional billboards banned from motorways, until recently the only way of reaching motorway travelers with posters was at service stations. Truck advertising provides a roughly 96-sheet equivalent space that sits alongside people in traffic jams,… Continue reading Feature: Ads On The Road
The first outing of the Richard and Judy Show on Channel 4 yesterday attracted an audience of 2.2 million and achieved a 14.8% share of viewing.The show, which was shown between 5pm and 6pm yesterday, peaked at 5.15pm with an audience of 2.6 million and a 17.5% share. Channel 4’s head of daytime, Jo McGrath,… Continue reading 2.2 Million Tune In To Richard and Judy On 4
A US study into the use of the internet has found that journalists and PR professionals are relying increasingly on the net in order to communicate with one another. The study, conducted by the Institute for Public Relations and the Worldcom Public Relations Group, found that journalists feel the quality of their work has improved… Continue reading Internet Has Increasing Role In Media
Maintaining quality of media output without strangling competition is a tricky balancing act, and its perhaps no wonder that the Government is yet to fully reveal its plans for the UK’s media future. MediaTel Insight’s Lucy Condon looks at the latest round of hints and speculation.“The Government’s task is to create a framework for media… Continue reading UK Media’s Brave New World
