The ITC has unveiled plans for a pilot project aimed at addressing the two key issues thought to stand in the way of TV’s digital switchover: practical problems associated with converting households to all digital operations and people’s attitudes towards the use of digital equipment.The project, called Go Digital, will see households in a trial… Continue reading Digital Neighbourhood Project Launched
Recent reports point to a bright outlook for internet advertising as spending on online ads increases. Nielsen//Netratings reported recently that in June 2001, the top advertisers in the US spent $143 million on online campaigns with financial services companies dominating this group. “The financial ads are an example of the current trend in the world… Continue reading Bright Outlook For Internet Advertising
It has been confirmed that Glamour, Condé Nast’s new women’s lifestyle monthly, will be among those titles included in the Audit Bureau of Circulation’s (ABC) release for consumer magazines next week.There had been speculation that the publisher would satisfy itself with issuing its own statement of circulation. This is believed to have resulted from an… Continue reading Glamour To Release ABC Figure
Figures released by the Advertising Association (AA) show a buoyant year for business to business (B2B) publishers last year, according to the PPA. The AAÂ’s 2001 Advertising Statistics Yearbook shows that classified ad revenues in business magazines increased by 10.9% year-on-year during 2000 and advertising revenue as a whole increased by more than 3%.
The long-term growth factors for the internet industry will continue to drive development of the Net marketplace, even though current market conditions will temporarily hinder their near-term effects, according to a new report from Jupiter Media Metrix (JMM).According to a new Jupiter report, the key long-term drivers that initially made the internet so promising remain… Continue reading Internet Growth Prospects Remain
Hollinger International, owner of the Daily Telegraph in the UK, has announced a net loss for the second quarter ending 30 June 2001, of $15.5 million – a loss of $0.17 per share. This compares to net earnings of $4.7 million or $0.03 per share for the same period last year. The sharp decline in… Continue reading Hollinger Sees Q2 Revenues Decline
Channel 5 has secured the rights to show live coverage of Liverpool’s Champions league qualifying match tonight. ITV owns the rights to the main Champions league competition but not to the qualifiers.Coverage of the match between Liverpool and Finnish Team, FC Haka, will begin at 6.30pm and run until 9pm, with the match itself due… Continue reading Channel 5 Snaps Up Champions League Qualifier
Would subscribers please note that an error was made when creating the “Ownership” listing for GWR. The list that went live last Thursday did not therefore give the full picture of GWR’s performance during the quarter. The revised list is now available to subscribers in the Radio Reports section (click on the button on the… Continue reading Important Notice To Subscribers: RAJAR Q2
Despite the fact that internet use in Ireland has doubled in the past two years, AmÃÂĄrach Consulting has downgraded its ecommerce forecasts for Ireland for the year. Lack of interest by net users in buying online is cited as the reason for the downgrades. Almost a third of all Irish adults (around 895,000 people) currently… Continue reading AmÂrach Downgrades Irish E-Commerce Forecasts
Global advertising and communications group, WPP, has acquired Forward, a UK contract publishing company which specialises in direct customer communications programmes, for an undisclosed sum.Forward’s clients include Tesco, Egg, British Airways Holidays and Halifax. It reported revenues of £23.2 million in the year to 31 March 2001 and had net assets of £2.1 million at… Continue reading WPP Acquires Forward
