Media industry magazine Media Business has been revamped and will appear on 1 October in a new smaller size format and with new editorial features including an increased number of news stories.The Haymarket title, which launched in 1999 under the title Campaign Media Business, targets media agency decision makers in the UK. It claims to… Continue reading Media Business Revamps
The number of text messages sent each month in the UK has broken the 1 billion mark for the first time, according to figures released by the Mobile Data Association (MDA).According to the MDA, 35 million person to person text messages were sent each day throughout August, an increase of almost 50% on the same… Continue reading Text Messaging Breaks Billion Barrier
The programmes for the European Television and Radio Symposiums, to be held in Brussels from the 14 to the 16 November, have been released.Beginning on 15 November this year’s Television Symposium will consider how television as an advertising medium is redefining itself. The two day event will examine how smart TV devices like personal video… Continue reading Brussels Symposia Programme Announced
Visitors to this week’s London Fashion Week witnessed more than the latest collections, as the first ever wireless TV advertisement was broadcast to hand held devices.Selected guests were offered the chance to be able to view live broadcasts of the fashion shows on handheld and palm-sized PCs, along with archived footage of previous shows and… Continue reading Fashion Week Goes Wireless
Havas Will Not Renew Tempus OfferHavas Advertising has this morning announced that it will allow its offer for Tempus to lapse after the next deadline, Monday 24th September, has passed. Earlier this week the group extended the period for acceptance of its original offer but resisted the opportunity to make a higher bid. Now Havas… Continue reading Havas Will Not Renew Tempus Offer
Both Emap and Natmags have launched their long-awaited teen offerings, Cosmo Girl! and Elle Girl this week, into a market which had more teenage kicking than teenage kicks in the last ABCs (see Newsline), when market leader, Attic Futura’s Sugar saw year on year decrease in circulation of over 11%, in line with the sector… Continue reading New Teen Titles Launch
UK Internet Advertising FallsThe number of internet advertisements in Great Britain fell slightly month on month for July, by 2.1% from 13,719 to 13,433, according to Lemonad. The number of advertisers and campaigns also declined slightly according to the figures.Since December last year the number of internet ads has declined by 5.4%. There was a… Continue reading UK Internet Advertising Falls
Cable & Wireless issued its second profits warning in seven months yesterday. The resultant 12% drop in stock value brought the price of shares in the company to a nine-year low of £2.75.The negative mood continued more or less across the board of media stocks, including a 13% drop at SMG and an 11% fall… Continue reading Sharewatch
Hamish Pringle is proving quick to implement change at the IPA, only a month after taking up his position as director general. He has announced changes to the IPA secretariat affecting areas of membership and communication, as well as increasing the level of commitment to creatives.“The IPA doesn’t do enough for the creative people in… Continue reading IPA Makes More Creative Moves
RevenueYear on year analysis showed that TV revenue fell across the board during August, with the exception of Satellite revenue which rose by 10%.Total terrestrial TV revenue showed a fall of 7% year on year, as the advertising downturn continued to cast gloom over the industry. Channel 5 was the worst hit with revenue dropping… Continue reading TV Market Round Up – August 2001
