Several major online marketing companies have joined forces to set up a regulatory body to enforce codes of practice for the use of commercial email and to fight the proliferation of spam.The E-mail marketing association (eMMa) plans to set up codes of practice that advertisers, advertising agencies and internet service suppliers will be urged to… Continue reading New Standards For The Internet
Rupert Murdoch is the most influential person in British media but is “much less influential than he was 18 months ago,” according to the Media Guardian’s Top 100 most influential media figures, published today.Rupert Murdoch’s cross media dominance secured him the top spot in the Guardian poll but his position as the individual with the… Continue reading Guardian Names Media’s Big Shots
The Independent Television Commission (ITC) has come down hard on ITV drama while declaring that Chris Evans in a loin cloth and female orgasm creams on ITV’s This Morning make suitable daytime viewing.An episode of Coronation Street , which featured Toya Battersby lying injured after being violently assaulted and raped, received complaints from viewers, who… Continue reading ITC Condemns Violence But Allows Evans In A Loin Cloth
Media Initiatives Group (MIG) has been awarded the contract to sell advertising on TV screens on London’s buses.MIG fought off competition from Viacom Outdoor to be awarded the contract from CrystalEyes Public Transport TV, which is launching a new TV channel broadcasting to 175,000 passengers on Routemaster buses everyday.The contract commences immediately and 25 buses… Continue reading Media Initiatives Group Sells Ads On The Buses
There were 26 million internet users in Germany as of June this year, according to data from Forsa, the German society for social research and statistical analysis. This represents a significant growth on the 8.8 million that were online just two years earlier. Around 40% of Germans over the age of 14 are users and… Continue reading Cheap Access Drives Net Usage In Germany
Baroness Jay, the former Labour leader in the Lords, has emerged as favourite to be the next chairman of the BBC, according to press reports.The deadline for applications closed last week and press speculation has tipped Baroness Jay to take over from Sir Christopher Bland in the £77,950 a year post, one of the most… Continue reading Baroness Jay Favoured For BBC Chair
Ninety-two percent of Australian children and teenagers now use the internet, a 28% increase on 1999, according to research from RedSheriff. The increase is primarily due to the rise in access points at homes, schools and libraries. The eGeneration Report – Kids and Teens Online, which was sponsored by children’s TV station Nickelodeon, shows that… Continue reading Net Plays Key Role In Australian Children’s Development, Finds Study
Legislation to set up the new ‘super regulator’ for the media and communications industries, Ofcom (see Industry Gives Cautious Welcome To White Paper), will be introduced during this parliamentary session, it was revealed today. The Government has published the Office of Communications Bill, making it possible to set up the board for the new body… Continue reading Ofcom Legislation Given Government Go-Ahead
BSkyB, which is predicted to show profits when its full year results are released on 25 July (see Profits Expected In Sky Finals), saw shares rise 3.76% yesterday to close at £7.04˝, an increase of 25˝p on the day before.Emap, whose recruitment revenues have remained strong despite the technology and telecom adspend downturn (see EMAP… Continue reading Sharewatch
The magazine merry-go-round has come full circle, and as lad’s mags droop, women’s glossies, condemned a few years ago as a stagnant and overladen market, are on the up again. These were the sentiments expressed by three of the sector’s bright young things at a seminar at Total Publishing yesterday.Dawn Bebe, veteran of the teen… Continue reading Women On Top: The Glossies Fight Back
